Add-on Acquisition • Internet Software and Services

Axel Springer Acquires Seloger.Com SA

On January 18, 2011, Axel Springer acquired internet software and services company Seloger.Com SA for 633M EUR

Acquisition Context
  • This is Axel Springer’s 2nd transaction in the Internet Software and Services sector.
  • This is Axel Springer’s largest (disclosed) transaction.
  • This is Axel Springer’s 1st transaction in the United States.

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M&A Deal Summary

Date January 18, 2011
Target Seloger.Com SA
Sector Internet Software and Services
Buyer(s) Axel Springer
Deal Type Add-on Acquisition
Deal Value 633M EUR

Target Company

Seloger.Com SA

Paris, United States
Seloger.Com SA is a web-based property for listing houses. Its sites include seloger.com and immostreet.com.
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Buyer Overview 1

Buyer

Axel Springer

Berlin, Germany

Category Company
Founded 1946
Sector Publishing
Employees16,233
Revenue 3.2B EUR (2018)
DESCRIPTION
Entrance to Axel Springer's corporate headquarters in Berlin.
Entrance to Axel Springer's corporate headquarters in Berlin.

Axel Springer is a publisher of newspapers and magazines. Axel Springer was founded in 1946 and is based in Berlin, Germany.


Deal Context for Buyer #
Overall 4 of 9
Sector: Internet Software and Services 2 of 2
Type: Add-on Acquisition 4 of 7
Country: United States 1 of 5
Year: 2011 1 of 1
Size (of disclosed) 1 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2009-09-02 StepStone

Berlin, Germany

StepStone is a European provider of job boards and job listing services.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2012-03-06 Axel Springer Digital Classifieds

Germany

Axel Springer Digital Classifieds is an international player in the digital classifieds marketplace.

Buy -