Growth Capital • Consumer Services

Avedon Capital Partners Invests In 2theloo

On July 3, 2013, growth capital firm Avedon Capital Partners invested in consumer services company 2theloo

Investment Context
  • This is Avedon Capital Partners’ 3rd transaction in the Consumer Services sector.
  • This is Avedon Capital Partners’ 10th transaction in the Netherlands.

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Investment Summary

Date July 3, 2013
Target 2theloo
Sector Consumer Services
Investor(s) Avedon Capital Partners
Deal Type Growth Capital

Target Company

2theloo

Amsterdam, Netherlands
2theloo is a provider of public toilets and hygiene-related products. 2theloo was founded in 2011 and is based in Amsterdam, Netherlands.
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Investor Overview 1

DESCRIPTION

Avedon Capital Partners is a private investment firm focused on minority and majority growth investments in the Benelux and Germany. Avedon pursues rapidly growing companies that have reached an inflection point where a growth equity investment can create significant value. The Firm looks to invest €5 to €30 in companies valued up to €150 million. Investment proceeds are generally used to fund key growth initiatives or shareholder liquidity. Avedon Capital Partners was formed in 2011 and is based in Amsterdam.


Deal Context for Investor #
Overall 15 of 34
Sector: Consumer Services 3 of 3
Type: Growth Capital 8 of 14
Country: Netherlands 10 of 22
Year: 2013 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2013-04-16 Mid Ocean Group BV

Barneveld, Netherlands

Mid Ocean Group BV a Wholesaler in promotional articles and complimentary gifts.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-05-06 VanRiet Material Handling Systems BV

Houten, Netherlands

VanRiet Material Handling Systems BV is a provider of handling machinery for manufacturers. VanRiet Material Handling Systems is based in Houten, Netherlands.

Buy -