M&A Deal Summary

ASM GROUP Acquires Vertikom Group

On June 14, 2018, ASM GROUP acquired marketing company Vertikom Group from Seafort Advisors

Acquisition Highlights
  • This is ASM GROUP’s 1st transaction in the Marketing sector.
  • This is ASM GROUP’s 1st transaction in Germany.

M&A Deal Summary
Date 2018-06-14
Target Vertikom Group
Sector Marketing
Buyer(s) ASM GROUP
Sellers(s) Seafort Advisors
Deal Type Add-on Acquisition
Advisor(s) CatCap (Financial)

Target

Vertikom Group

Nuremberg, Germany
VERTIKOM GmbH provides a wide range of services including primarily sales force outsourcing, field marketing, digital campaign organization, and public relations. VERTIKOM was established in 2000 and is based in Nuremberg, Germany.

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Buyer(S) 1

Buyer

ASM GROUP

Warsaw, Poland
Category Company
Founded 2010
Sector Business Services
Employees276
Revenue 216M PLN (2020)
DESCRIPTION

ASM GROUP is a holding company managing a capital group, which includes subsidiaries specializing in providing comprehensive sales and outsourcing support services. ASM GROUP was incorporated in 2010 and is based in Warsaw, Poland.

DEAL STATS #
Overall 1 of 1
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 1 of 1
Country (Germany) 1 of 1
Year (2018) 1 of 1

Seller(S) 1

SELLER

Seafort Advisors

Category Private Equity Firm
Founded 2012
PE ASSETS 260M EUR
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

Seafort Advisors GmbH is a private equity firm focused on acquiring middle-market, Western European technology-oriented companies. Seafort is a hands-on investor, looking to provide managerial support and long-term guidance to portfolio companies. Seafort Advisors was founded in 2012 and is based in Hamburg, Germany.

DEAL STATS #
Overall 3 of 6
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 2 of 4
Country (Germany) 3 of 6
Year (2018) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-10-04 J&S Automotive Technology

Wustermark, Germany

J&S GmbH Automotive Technology is a manufacturer of safety and shield components for the automotive industry and is the primary supplier of safety-related products such as D-rings for belt systems to a number of OEMs. J&S GmbH Automotive Technology was established in 1990 and is based in Wustermark, Germany.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-03-31 DeskCenter

Leipzig, Germany

DeskCenter is a software manufacturer providing technological solutions for businesses, public organizations, and cloud service that cover the entire IT management process and include asset management, license management, software distribution, OS deployment, powerful reporting, a help desk module, and comprehensive real-time system management. DeskCenter was formed in 2007 and is based in Leipzig, Germany.

Buy -
Mergr

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