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  5. Artefact Acquires Internet Advantage

M&A Deal Summary

Artefact Acquires Internet Advantage

On September 11, 2015, Artefact acquired internet software and services company Internet Advantage

Acquisition Highlights
  • This is Artefact’s 2nd transaction in the Internet Software and Services sector.
  • This is Artefact’s 1st transaction in Spain.

M&A Deal Summary
Date 2015-09-11
Target Internet Advantage
Sector Internet Software and Services
Buyer(s) Artefact
Deal Type Add-on Acquisition

Target

Internet Advantage

Madrid, Spain
Internet Advantage is an online marketing company, specializing in SEO and Link Building services.

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Buyer(S) 1

Buyer

Artefact

Paris, France
Category Company
Founded 1998
Sector Marketing
Employees775
Revenue 75M EUR (2020)
DESCRIPTION

Artefact is an independent international performance agency, provides digital marketing services primarily in France. Artefact was founded in 1998 and is headquartered in Paris, France.

DEAL STATS #
Overall 2 of 3
Sector: Internet Software and Services M&A 2 of 2
Type: Add-on Acquisition M&A Deals 2 of 3
Country: Spain M&A 1 of 1
Year: 2015 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2011-05-19 Metapeople

Duisburg, Germany

Metapeople GmbH is a search engine marketing and optimization agency.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2016-09-27 4Ps Marketing

London, United Kingdom

4Ps Marketing Ltd. is an independent search marketing agency. 4Ps Marketing search specialists, offering campaign delivery and consultancy in SEO, PPC, display advertising, content marketing and data-driven web analytics.

Buy -
Mergr

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