Investment Summary

Arsenal Growth Equity Invests In Cart.com

On April 15, 2021, growth capital firm Arsenal Growth Equity invested in software company Cart.com

Investment Highlights
  • This is Arsenal Growth Equity’s 4th transaction in the Software sector.
  • This is Arsenal Growth Equity’s 7th transaction in the United States.
  • This is Arsenal Growth Equity’s 1st transaction in Texas.

Investment Summary
Date 2021-04-15
Target Cart.com
Sector Software
Investor(s) Arsenal Growth Equity
Deal Type Venture

Target

Cart.com

Houston, Texas, United States
Cart.com is a fully integrated e-commerce solution to brands, providing all the tools they need to grow through a single e-commerce partner. Cart.com was founded in 2020 and is based in Houston, Texas.

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Investor(S) 1

Investor

Arsenal Growth Equity

Investor Investor Investor Investor Investor

Category Growth Capital Firm
Founded 2000
Size Small
Type Sector Focused
DESCRIPTION

Arsenal Growth Equity is a growth capital firm focused on software businesses across the US. Specific areas of interest include online commerce, enterprise software, and digital health. Arsenal seeks businesses with $5 to $20 million of recurring revenue where it can commit $5 to $8 million of equity. Arsenal Growth Equity was established in 2000 and is headquartered in Winter Park, Florida.

DEAL STATS #
Overall 7 of 10
Sector (Software) 4 of 5
Type (Venture) 6 of 9
State (Texas) 1 of 1
Country (United States) 7 of 9
Year (2021) 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-03-29 Elevate

Chicago, Illinois, United States

Elevate is an ed-tech company that brings live streaming instruction into K-12 classrooms. Elevate’s platform comprises its proprietary live instructional management technology, live instruction service, curriculum, and classroom management to provide the necessary tools for collaborative teaching and transformation of the traditional K-12 classroom. Elevate was founded in 2015 and is based in Chicago, Illinois.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-06-29 Sharecare

Atlanta, Georgia, United States

Sharecare is a digital health company that helps people consolidate and manage various components of their health in one place, regardless of where they are on their health journey. Sharecare provides the messaging, motivation, management, and measurement tools to help individuals, workforces, and communities optimize their comprehensive well-being. Sharecare was founded in 2010 and is based in Atlanta, Georgia.

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Mergr

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Company

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