Add-on Acquisition • Marketing

Arch Capital Acquires Precision Marketing Asia Pacific Pty

On February 14, 2020, Arch Capital acquired marketing company Precision Marketing Asia Pacific Pty

Acquisition Context
  • This is Arch Capital’s 1st transaction in the Marketing sector.
  • This is Arch Capital’s 1st transaction in Australia.

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M&A Deal Summary

Date February 14, 2020
Target Precision Marketing Asia Pacific Pty
Sector Marketing
Buyer(s) Arch Capital
Deal Type Add-on Acquisition

Target Company

Precision Marketing Asia Pacific Pty

Sydney, Australia
Precision Marketing Asia Pacific Pty Ltd. provides data-driven marketing solutions to banks, insurance companies, retailers and health care organizations across the Asia-Pacific region. Precision Marketing Asia Pacific was founded in 2009 and is based in Sydney, Australia.
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Buyer Overview 1

Buyer

Arch Capital

Pembroke, Bermuda

Category Company
Founded 1995
Sector Insurance
Employees7,200
Revenue 16.9B USD (2024)
DESCRIPTION

Arch Capital is a reinsurance and insurance company. The proceeds of this financing were used to launch a major underwriting initiative to meet current and future demand in the global insurance marketplace. Arch Capital was founded in 1995 and is based in Pembroke, Bermuda.


Deal Context for Buyer #
Overall 9 of 13
Sector: Marketing 1 of 1
Type: Add-on Acquisition 4 of 7
Country: Australia 1 of 2
Year: 2020 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-07-30 Barbican Insurance Group

London, United Kingdom

Barbican Insurance Group underwrites business predominantly through syndicates at Lloyd’s. Delivering a first-class insurance underwriting and claims service, providing innovative and bespoke solutions, whatever the complexity of risk. Barbican’s lines of business include cyber, marine reinsurance, property reinsurance, energy and specialty lines.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-11-02 Somers Re

Pembroke, Bermuda

Somers Re is a global property and casualty insurance and reinsurance company. Somers Re was founded in 2013 and is headquartered in Pembroke, Bermuda.

Buy -