M&A Deal Summary

Apsis Acquires ProspectEye AB

On December 18, 2013, Apsis acquired information technology company ProspectEye AB

Acquisition Highlights
  • This is Apsis’ 1st transaction in the Information Technology sector.
  • This is Apsis’ 1st transaction in Sweden.

M&A Deal Summary

Date 2013-12-18
Target ProspectEye AB
Sector Information Technology
Buyer(s) Apsis
Deal Type Add-on Acquisition

Target

ProspectEye AB

Skåne, Sweden
ProspectEye was founded in 2007, and introduced to the Swedish market in the end of 2009. With the founders’ background from leading CRM and email marketing software companies in Scandinavia, ProspectEye was developed on deep understanding of the challenge facing many marketers and sales teams in creating efficient collaboration.

Search 214,356 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try Free

Buyer(S) 1

Buyer

Apsis

Malmo, Sweden

Category Company
Founded 2001
Sector Internet Software and Services
Employees195
Revenue 252M SEK (2014)
DESCRIPTION

Apsisis a provider of solutions for creating, customizing, sending and tracking permission-based email newsletters in the Nordic region. Apsis uses a proprietary Software-as-as-Service (SaaS)-based platform technology to enable its customers to conduct highly effective marketing campaigns through email and other digital marketing channels. Apsis was founded in 2001 and is based in Malmo, sweden.


DEAL STATS #
Overall 1 of 1
Sector: Information Technology M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: Sweden M&A 1 of 1
Year: 2013 M&A 1 of 1