M&A Deal Summary

AppCard Acquires ProLogic Retail Services

On August 10, 2017, AppCard acquired marketing company ProLogic Retail Services

Acquisition Highlights
  • This is AppCard’s 1st transaction in the Marketing sector.
  • This is AppCard’s 1st transaction in the United States.
  • This is AppCard’s 1st transaction in Florida.

M&A Deal Summary

Date 2017-08-10
Target ProLogic Retail Services
Sector Marketing
Buyer(s) AppCard
Deal Type Add-on Acquisition

Target

ProLogic Retail Services

Delray Beach, Florida, United States
ProLogic Retail Services is a provider of loyalty marketing services to independent grocers. ProLogic Retail Services was established in 2012 and is based in Delray Beach, Florida.

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Buyer(S) 1

Buyer

AppCard

New Castle, Delaware, United States

Category Company
Founded 2011
Sector Internet Software and Services
DESCRIPTION

AppCard, Inc. is a personalized marketing and CRM platform for brick and mortar retailers, uses smart data capture and machine learning to analyze, target, and engage with customers. AppCard, Inc. was established in 2011 and is based in New Castle, Delaware.


DEAL STATS #
Overall 1 of 1
Sector: Marketing M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Florida M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2017 M&A 1 of 1