Divestiture • Consumer Products

Anonim Acquires Whirlpool - MENA operations

On April 3, 2024, Anonim acquired consumer products company Whirlpool - MENA operations from Whirlpool

Acquisition Context
  • This is Anonim’s 1st transaction in the Consumer Products sector.
  • This is Anonim’s 1st transaction in United Arab Emirates.

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M&A Deal Summary

Date April 3, 2024
Target Whirlpool - MENA operations
Sector Consumer Products
Buyer(s) Anonim
Sellers(s) Whirlpool
Deal Type Divestiture

Target Company

Whirlpool - MENA operations

United Arab Emirates
Whirlpool's Middle East and North Africa (MENA) operations is a provider of sustainable home appliances in MENA region.
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Buyer Overview 1

Buyer

Anonim

Istanbul, Turkey

Category Company
Founded 1955
Sector Electronics
Employees51,650
Revenue 428.5B TRY (2024)
DESCRIPTION

Anonim produces, markets, sells, services, imports, and exports consumer durable goods and consumer electronics in Turkey and internationally. Anonim was founded in 1955 and is based in Istanbul, Turkey.


Deal Context for Buyer #
Overall 2 of 2
Sector: Consumer Products 1 of 1
Type: Divestiture 2 of 2
Country: United Arab Emirates 1 of 1
Year: 2024 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-10-12 Arcelik Anonim Sirketi - Beko Changzhou Plant

Istanbul, Turkey

Arcelik Anonim Sirketi's Beko Changzhou Plant produces consumer durable goods and consumer electronics.

Sell -

Seller Profile 1

SELLER

Whirlpool

Benton Harbor, Michigan, United States

Category Company
Founded 1911
Sector Consumer Products
Employees44,000
Revenue 16.6B USD (2024)
DESCRIPTION
Whirlpool's corporate headquarters in Benton Harbor, Michigan.
Whirlpool's corporate headquarters in Benton Harbor, Michigan.

Whirlpool manufactures and markets major home appliances by operating 65 manufacturing and technology research centers worldwide. Its brands include Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Brastemp, Consul, and Bauknecht. Whirlpool was founded in 1898 and is based in Benton Harbor, Michigan.


Deal Context for Seller #
Overall 5 of 5
Sector: Consumer Products 2 of 2
Type: Divestiture 5 of 5
Country: United Arab Emirates 1 of 1
Year: 2024 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-08-08 InSinkErator

Mt. Pleasant, Wisconsin, United States

InSinkErator is a manufacturer of food waste disposers and instant hot water dispensers for home and commercial use. InSinkErator was founded in 1938 and is based in Mt. Pleasant, Wisconsin.

Buy $3.0B