Add-on Acquisition • Software

Animoca Brands Acquires Bounty Bay

On December 22, 2024, Animoca Brands acquired software company Bounty Bay

Acquisition Context

This is Animoca Brands’ 2nd transaction in the Software sector.
This is Animoca Brands’ 1st transaction in Switzerland.

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M&A Deal Summary
Date	December 22, 2024
Target	Bounty Bay
Sector	Software
Buyer(s)	Animoca Brands
Deal Type	Add-on Acquisition

Target Company

Bounty Bay

Zug, Switzerland

Bounty Bay is a pioneering PayFi infrastructure and decentralized P2P trading platform for products & services. Bounty Bay is based in Zug, Switzerland.

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Buyer Overview 1

Buyer

Animoca Brands

Hong Kong, China

Category	Company
Sector	Software

DESCRIPTION

Animoca Brands Corp. Ltd. is a provider of games for smartphones.

Deal Context for Buyer	#
Overall	5 of 5
Sector: Software	2 of 2
Type: Add-on Acquisition	5 of 5
Country: Switzerland	1 of 1
Year: 2024	1 of 1

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2022-12-06	Pixelynx Encino, California, United States Pixelynx is a music and gaming entity operating across five countries to create a physical and digital ecosystem for artists and fans by building products that blur the lines between music, gaming, and Web3 (a decentralized ecosystem based on blockchain technologies). Its ecosystem will provide artists control over how they build experiences with fans, partners, and platforms to create new ways for music lovers to develop, share, and monetize music. Pixelynx is based in Encino, California.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2022-12-06

Pixelynx

Encino, California, United States

Pixelynx is a music and gaming entity operating across five countries to create a physical and digital ecosystem for artists and fans by building products that blur the lines between music, gaming, and Web3 (a decentralized ecosystem based on blockchain technologies). Its ecosystem will provide artists control over how they build experiences with fans, partners, and platforms to create new ways for music lovers to develop, share, and monetize music. Pixelynx is based in Encino, California.

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