M&A Deal Summary

ANDMORE Acquires Pharos

On January 15, 2020, ANDMORE acquired software company Pharos from Whereoware

Acquisition Highlights
  • This is ANDMORE’s 2nd transaction in the Software sector.
  • This is ANDMORE’s 3rd transaction in the United States.
  • This is ANDMORE’s 1st transaction in Virginia.

M&A Deal Summary

Date 2020-01-15
Target Pharos
Sector Software
Buyer(s) ANDMORE
Sellers(s) Whereoware
Deal Type Divestiture

Target

Pharos

Chantilly, Virginia, United States
Pharos enables vendors and their sales rep partners to modernize their business through easy-to-use and affordable e-commerce, marketing, and sales software.

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Buyer(S) 1

Buyer

ANDMORE

Las Vegas, Nevada, United States

Category Company
Founded 2011
Sector Real Estate
DESCRIPTION

ANDMORE is an owner and operator of showroom space for the furnishings, home decor and gift industries, with 10+ million square feet of world-class exhibition space in High Point, NC and Las Vegas, NV. The Company’s mission is to build and operate an innovative, sustainable, profitable and scalable platform for the furnishings, home decor and gift industries. ANDMORE was founded in 2011 and is based in Las Vegas, Nevada.


DEAL STATS #
Overall 3 of 3
Sector: Software M&A 2 of 2
Type: Divestiture M&A Deals 1 of 1
State: Virginia M&A 1 of 1
Country: United States M&A 3 of 3
Year: 2020 M&A 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-01-15 RepZio

Juno Beach, Florida, United States

Formed in 2010, RepZio is an iPad-iPhone App offering the ability to sell products from anywhere.

Buy -

Seller(S) 1

SELLER

Whereoware

Chantilly, Virginia, United States

Category Company
Founded 1999
Sector Internet Software and Services
DESCRIPTION

Whereoware is a full-service digital agency driving smart growth for clients through digital strategy and activation. The company specializes in successfully guiding brands through the ever-changing digital landscape, through customer acquisition, retention, and maximization; marketing optimization; and e-commerce. Whereoware was formed in 1999 and is based in Chantilly, Virginia.


DEAL STATS #
Overall 1 of 1
Sector: Software M&A 1 of 1
Type: Divestiture M&A Deals 1 of 1
State: Virginia M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2020 M&A 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-07-06 LookThink

Washington, District of Columbia, United States

LookThink is a user experience consultancy, providing design and development expertise in optimizing internal systems and processes, improving customer experiences, and increasing operating efficiencies. Success is measured based on the impact that the work delivers on clients. Distinct from typical digital agencies, projects are characterized by value-based metrics such as employee time savings, increased rates of adoption, completion or engagement, reduced call center volume, and improved customer retention. LookThink was formed in Washington DC

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