M&A Deal Summary

Amazon Acquires Reflexive Entertainment

On October 22, 2008, Amazon acquired software company Reflexive Entertainment

Acquisition Highlights
  • This is Amazon’s 2nd transaction in the Software sector.
  • This is Amazon’s 14th transaction in the United States.
  • This is Amazon’s 5th transaction in California.

M&A Deal Summary

Date 2008-10-22
Target Reflexive Entertainment
Sector Software
Buyer(s) Amazon
Deal Type Add-on Acquisition

Target

Reflexive Entertainment

Lake Forest, California, United States
Reflexive Entertainment, Inc., makes casual and online games for PCs and Macs, as well as Xbox 360. Founded in 1997.

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Buyer(S) 1

Buyer

Amazon

Seattle, Washington, United States

Category Company
Founded 1994
Sector E-Commerce
Employees1,525,000
Revenue 638.0B USD (2024)
DESCRIPTION
Amazon office building in downtown Seattle, Washington.
Amazon office building in downtown Seattle, Washington.

Amazon is an e-commerce retailer and provider of web services. Amazon enables millions of products to be sold through its website and by third parties across a variety of product categories. Customers access Amazon directly and through mobile websites and apps. Amazon was founded in 1994 and is based in Seattle, Washington.


DEAL STATS #
Overall 18 of 80
Sector: Software M&A 2 of 11
Type: Add-on Acquisition M&A Deals 16 of 70
State: California M&A 5 of 23
Country: United States M&A 14 of 57
Year: 2008 M&A 5 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2008-08-25 Shelfari

Seattle, Washington, United States

Based in Seattle, Shelfari introduces readers to our global community of book lovers and encourages them to share their literary inclinations and passions with peers, friends, and total strangers (for now). Shelfari is a gathering place for authors, aspiring authors, publishers, and readers, and has many tools and features to help these groups connect with each other in a fun and engaging way. Our mission is to enhance the experience of reading by connecting readers in meaningful conversations about the published word.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2008-12-01 Abebooks

Victoria, British Columbia, Canada

Abebooks, Inc. is an online marketplace for books, with over 110 million primarily used, rare and out-of-print books listed for sale by thousands of independent booksellers from around the world.

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