M&A Deal Summary

AI Digital Acquires Smart Supply

On March 3, 2025, AI Digital acquired marketing company Smart Supply

Acquisition Highlights
  • This is AI Digital’s 1st transaction in the Marketing sector.
  • This is AI Digital’s 1st transaction in the United States.

M&A Deal Summary

Date 2025-03-03
Target Smart Supply
Sector Marketing
Buyer(s) AI Digital
Deal Type Add-on Acquisition

Target

Smart Supply

United States
Smart Supply is a programmatic advertising service that delivers outcome-based supply through AI-powered optimization.

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Buyer(S) 1

Buyer

AI Digital

New York, New York, United States

Category Company
Founded 2018
Sector Marketing
DESCRIPTION

AI Digital is a leading programmatic advertising technology company with a team of 200 experts operating globally. The company's platform-agnostic approach and AI-powered solutions deliver transparent, outcome-based advertising across major digital platforms. AI Digital was founded in 2018 and is based in New York, New York.


DEAL STATS #
Overall 1 of 1
Sector: Marketing M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: United States M&A 1 of 1
Year: 2025 M&A 1 of 1