M&A Deal Summary

ags 92 s.r.o. Acquires Feedo Sp. z o.o.

On July 20, 2018, ags 92 s.r.o. acquired e-commerce company Feedo Sp. z o.o. from windeln.de

Acquisition Highlights
  • This is ags 92 s.r.o.’s 1st transaction in the E-Commerce sector.
  • This is ags 92 s.r.o.’s 1st transaction in Poland.

M&A Deal Summary

Date 2018-07-20
Target Feedo Sp. z o.o.
Sector E-Commerce
Buyer(s) ags 92 s.r.o.
Sellers(s) windeln.de
Deal Type Divestiture

Target

Feedo Sp. z o.o.

Warsaw, Poland
Feedo Sp. z o.o. is an online retailer for baby and toddler products in Eastern Europe. With its online shops in Czech Republic, Poland and Slovakia, it serves more than 200 thousand families with young children.

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Buyer(S) 1

Buyer

ags 92 s.r.o.

Prague, Czech Republic

Category Company
Founded 1992
Sector Retail
DESCRIPTION

ags 92 s.r.o. is a wholesaler and retailer for baby and toddler products in Czech Republic, Slovakia and Hungary. The company also operates 18 offline stores.


DEAL STATS #
Overall 1 of 1
Sector: E-Commerce M&A 1 of 1
Type: Divestiture M&A Deals 1 of 1
Country: Poland M&A 1 of 1
Year: 2018 M&A 1 of 1

Seller(S) 1

SELLER

windeln.de

Munich, Germany

Category Company
Founded 2010
Sector Retail
Employees210
Revenue 52M EUR (2021)
DESCRIPTION

windeln.de is a web store for baby products of daily need. The internet retailer offers more than 4,400 products of over 100 brands, that young parents can comfortably order from home. windeln.de was founded in 2010 and is based in Munich, Germany.


DEAL STATS #
Overall 1 of 1
Sector: E-Commerce M&A 1 of 1
Type: Divestiture M&A Deals 1 of 1
Country: Poland M&A 1 of 1
Year: 2018 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-08-11 Bebitus.com

Barcelona, Spain

Bebitus.com is the online baby store in spain.

Buy €5M