M&A Deal Summary

Agdata Acquires PRG Brazil AG

On March 24, 2015, Agdata acquired information technology company PRG Brazil AG

Acquisition Highlights
  • This is Agdata’s 1st transaction in the Information Technology sector.
  • This is Agdata’s 1st transaction in Brazil.

M&A Deal Summary

Date 2015-03-24
Target PRG Brazil AG
Sector Information Technology
Buyer(s) Agdata
Deal Type Add-on Acquisition

Target

PRG Brazil AG

Brazil
PRG Brazil AG is an extensive agriculture industry expertise in Brazil, providing strategic solutions to major manufacturers and distributors throughout South America.

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Buyer(S) 1

Buyer

Agdata

Charlotte, North Carolina, United States

Category Company
Founded 1985
Sector Information Services
DESCRIPTION

Agdata is a provider of strategic data and analytical solutions to the world’s largest agricultural, crop protection, and animal health manufacturers. Agdata's solutions allow the input manufacturers and trait providers to analyze complex sales data and trends and develop and maintain marketing and seed rebate programs. Agdata was founded in 1985 and is based in Charlotte, North Carolina.


DEAL STATS #
Overall 1 of 2
Sector: Information Technology M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 2
Country: Brazil M&A 1 of 1
Year: 2015 M&A 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2016-04-06 Focus Technology Group

Chicago, Illinois, United States

Focus Technology Group (FTG) provides practical solutions to real business needs including supply chain data, marketing and sales force automation, analytics, reporting, supply chain activation, customer loyalty, and incentive management (SPIFs) for both small and medium businesses and some of the world’s largest companies in the animal health, agriculture and specialty pet industries.

Buy -