M&A Deal Summary

Affective Software Acquires The Gottman Institute

On February 14, 2023, Affective Software acquired business services company The Gottman Institute

Acquisition Highlights
  • This is Affective Software’s 1st transaction in the Business Services sector.
  • This is Affective Software’s 1st transaction in the United States.
  • This is Affective Software’s 1st transaction in Washington.

M&A Deal Summary

Date 2023-02-14
Target The Gottman Institute
Sector Business Services
Buyer(s) Affective Software
Deal Type Add-on Acquisition

Target

The Gottman Institute

Seattle, Washington, United States
The Gottman Institute provides live workshops and take-home training materials for couples. The Institute is committed to an ongoing program of research that increases the understanding of relationships and adds to the development of interventions that have been carefully evaluated. The Gottman Institute was founded in 1996 and is based in Seattle, Washington.

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Buyer(S) 1

Buyer

Affective Software

Seattle, Washington, United States

Category Company
Founded 2017
Sector Software
DESCRIPTION

Affective Software is a software company with patented artificial intelligence technology designed to assess and help people strengthen their relationships. Affective Software was founded in 2017 and is based in Seattle, Washington.


DEAL STATS #
Overall 1 of 1
Sector: Business Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Washington M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2023 M&A 1 of 1