M&A Deal Summary

Advance Local Acquires Search Optics

On November 16, 2022, Advance Local acquired internet software and services company Search Optics from Kayne Anderson Capital Advisors

Acquisition Highlights
  • This is Advance Local’s 2nd transaction in the Internet Software and Services sector.
  • This is Advance Local’s 2nd transaction in the United States.
  • This is Advance Local’s 2nd transaction in California.

M&A Deal Summary

Date 2022-11-16
Target Search Optics
Sector Internet Software and Services
Buyer(s) Advance Local
Sellers(s) Kayne Anderson Capital Advisors
Deal Type Add-on Acquisition

Target

Search Optics

San Diego, California, United States
Search Optics is a digital marketing company that provides websites and online marketing services for the North American automotive industry. These services include Blueprint Platform™—a mobile-first website platform, managed paid search, search engine optimization, content and e-mail marketing, programmatic display, social media, local search, reputation management. Search Optics was founded in 1998 and is based in San Diego, California.

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Buyer(S) 1

Buyer

Advance Local

New York, New York, United States

Category Company
Founded 1922
Sector Media
DESCRIPTION

Advance Local is a media group, that provides news and information companies in more than 20 cities, reaching more than 50 million people monthly with its quality journalism and community engagement. Advance Local was founded in 1922 and is based in New York City.


DEAL STATS #
Overall 2 of 2
Sector: Internet Software and Services M&A 2 of 2
Type: Add-on Acquisition M&A Deals 2 of 2
State: California M&A 2 of 2
Country: United States M&A 2 of 2
Year: 2022 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-01-11 MatchCraft

Los Angeles, California, United States

MatchCraft provides a marketing platform that enables companies to successfully sell and manage search, display, and social campaigns for their advertisers. MatchCraft's platform AdVantage™ helps organizations efficiently manage campaigns of all sizes, enabling clients to deliver results to their advertisers. MatchCraft was founded in 1998 and is based in Los Angeles, California.

Sell -

Seller(S) 1

SELLER

Kayne Anderson Capital Advisors

Los Angeles, California, United States

Investor Investor Investor Investor Investor


Category Asset Manager
Founded 1984
PE ASSETS 36.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Kayne Anderson Capital Advisors is an alternative investment management firm focused on hedge funds, public funds, energy private equity, growth private equity, real estate private equity, and mezzanine finance opportunities. Kayne's energy private equity group focuses on $20 to $100 million investments in high-growth exploration and production, midstream and oilfield service companies. The energy group considers both majority or minority stakes in public and private businesses. Kayne's growth private equity practice involves structured investments in public and private companies looking for capital to finance expansion. This group will also consider middle-market leveraged transactions and management buyouts. Kayne's real estate private equity group invests in established, cash-flow generating projects. Areas of interest include student housing and campus-oriented retail properties, amongst other opportunistic investments. The Group looks for acquisitions of $25 to $100 million. Kayne's mezzanine team looks to provide $20 to $35 million of capital for mid-market businesses with $100 to $500 million of sales and $10 to $50 million of EBITDA. Kayne Capital Advisors was formed in 1984 and is based in Los Angeles with additional offices in Armonk, New York; New York City, and Houston.


DEAL STATS #
Overall 83 of 85
Sector: Internet Software and Services M&A 10 of 10
Type: Add-on Acquisition M&A Deals 34 of 34
State: California M&A 6 of 7
Country: United States M&A 72 of 73
Year: 2022 M&A 6 of 7
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-11-02 Ensign Natural Resources

Houston, Texas, United States

Ensign Natural Resources is an exploration and production company focused on acquiring, developing and producing U.S. unconventional resources. Ensign Natural Resources was founded in 2017 and is based in Houston, Texas. ​

Sell $3.0B
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-12-07 Riviera Partners

San Francisco, California, United States

Riviera Partners is expertise with a proprietary platform that uses machine learning to score and predict the best candidate for a company’s specific needs, Riviera is the go-to talent partner for leading venture capitalists and technology innovators. Riviera Partners was founded in 2001 and is based in San Francisco, California.

Sell -