M&A Deal Summary

AdShareTM Acquires Primo Media

On August 4, 2015, AdShareTM acquired media company Primo Media for 4M USD

Acquisition Highlights
  • This is AdShareTM’s 1st transaction in the Media sector.
  • This is AdShareTM’s largest (disclosed) transaction.
  • This is AdShareTM’s 1st transaction in the United States.

M&A Deal Summary
Date 2015-08-04
Target Primo Media
Sector Media
Buyer(s) AdShareTM
Deal Type Add-on Acquisition
Deal Value 4M USD

Target

Primo Media

United States
Primo Media is a media company that provides advertisers access to an exploding marketplace of US and Latin American Millennials as they consume the hottest content in the young Hispanic culture.

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Buyer(S) 1

Buyer

AdShareTM

Los Angeles, California, United States
Category Company
Sector Internet Software and Services
DESCRIPTION

AdShareTM is a social media monetization service for music, film, television, and sports rights-holders. It brings together a technology oriented multi-disciplinary approach to monetizing fan engagement online.

DEAL STATS #
Overall 1 of 1
Sector (Media) 1 of 1
Type (Add-on Acquisition) 1 of 1
Country (United States) 1 of 1
Year (2015) 1 of 1
Size (of disclosed) 1 of 1
Mergr

Product

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