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  6. AdMob Acquires AdWhirl

M&A Deal Summary

AdMob Acquires AdWhirl

On August 27, 2009, AdMob acquired information technology company AdWhirl

Acquisition Highlights
  • This is AdMob’s 1st transaction in the Information Technology sector.
  • This is AdMob’s 1st transaction in the United States.
  • This is AdMob’s 1st transaction in California.

M&A Deal Summary
Date 2009-08-27
Target AdWhirl
Sector Information Technology
Buyer(s) AdMob
Deal Type Add-on Acquisition

Target

AdWhirl

Menlo Park, California, United States
AdWhirl, Inc. is a developer of monetization solutions for mobile app makers.

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Buyer(S) 1

Buyer

AdMob

Mountain View, California, United States
Category Company
Founded 2006
Sector Software
DESCRIPTION

AdMob is one of the world's largest mobile advertising networks, offering solutions for discovery, branding and monetization on the mobile web. Mobile devices are a critical media platform and we are building the tools to let every business on earth leverage mobile.

DEAL STATS #
Overall 1 of 1
Sector: Information Technology M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: California M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2009 M&A 1 of 1
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