M&A Deal Summary

Activated Insights Acquires CareAcademy

On November 12, 2025, Activated Insights acquired education company CareAcademy from First Trust Capital Partners and Goldman Sachs Asset Management

Acquisition Highlights
  • This is Activated Insights’ 1st transaction in the Education sector.
  • This is Activated Insights’ 2nd transaction in the United States.
  • This is Activated Insights’ 1st transaction in Massachusetts.

M&A Deal Summary

Date 2025-11-12
Target CareAcademy
Sector Education
Buyer(s) Activated Insights
Sellers(s) First Trust Capital Partners
Goldman Sachs Asset Management
Deal Type Add-on Acquisition
Advisor(s) Stifel (Financial)

Target

CareAcademy

Boston, Massachusetts, United States
CareAcademy provides high-quality, state-approved training for home care agencies, home health agencies, franchise systems, and payors that increases learner knowledge for better health outcomes. With easy-to-use, web-based courses and a robust administrator platform, it offers education and compliance solutions for home care and home health organisations of all sizes, from small agencies to multi-state enterprises. CareAcademy was founded in 2016 and is based in Boston, Massachusetts.

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Buyer(S) 1

Buyer

Activated Insights

Dallas, Texas, United States

Category Company
Founded 2017
Sector Internet Software and Services
DESCRIPTION

Activated Insights provides a satisfaction analytics platform in seniors housing, offering providers easy ways to collect feedback from their employees and residents to improve and build their brand from the inside out. Activated Insights was founded in 2017 and is based in Dallas, Texas.


DEAL STATS #
Overall 2 of 2
Sector: Education M&A 1 of 1
Type: Add-on Acquisition M&A Deals 2 of 2
State: Massachusetts M&A 1 of 1
Country: United States M&A 2 of 2
Year: 2025 M&A 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2025-04-09 WeCare Connect

Frankenmuth, Michigan, United States

WeCare Connect is a provider of technology-driven communication and engagement solutions for long-term and post-acute care providers. WeCare Connect is based in Frankenmuth, Michigan.

Buy -

Seller(S) 2

DESCRIPTION

First Trust Capital Partners is a private investment firm that looks to invest in early and growth stage companies principally in the financial services and healthcare technology sectors. First Trust Capital Partners is based in Chicago, Illinois.


DEAL STATS #
Overall 5 of 5
Sector: Education M&A 1 of 1
Type: Add-on Acquisition M&A Deals 5 of 5
State: Massachusetts M&A 1 of 1
Country: United States M&A 5 of 5
Year: 2025 M&A 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2025-10-20 SteadyMD

St. Louis, Missouri, United States

SteadyMD is a B2B telehealth infrastructure provider that powers high-quality telehealth patient experiences for leaders and innovators in healthcare in all 50 states. SteadyMD was founded in 2016 and is based in St. Louis, Missouri.

Sell -
SELLER

Goldman Sachs Asset Management

New York, New York, United States

Category Company
Sector Financial Services
DESCRIPTION

Goldman Sachs Asset Management (dba GSAM) is the asset management arm of The Goldman Sachs Group. GSAM offers advisory services to individuals and institutional clients around the world from offices in the US, Europe, and Asia.


DEAL STATS #
Overall 4 of 4
Sector: Education M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Massachusetts M&A 1 of 1
Country: United States M&A 2 of 2
Year: 2025 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2025-04-01 Atlas-SSI

Monticello, Minnesota, United States

Atlas-SSI is a manufacturer of raw water intake equipment, traveling water screens, 316(b) fish-friendly screens, and trash rake systems in North America. Certified field service and dive teams support turnkey installations, on-site maintenance, inspections, repairs, and preventative maintenance. Atlas-SSI is based in Monticello, Minnesota.

Buy -