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  6. Acosta Acquires Crossmark

M&A Deal Summary

Acosta Acquires Crossmark

On May 22, 2024, Acosta acquired marketing company Crossmark

Acquisition Highlights
  • This is Acosta’s 11th transaction in the Marketing sector.
  • This is Acosta’s 17th transaction in the United States.
  • This is Acosta’s 4th transaction in Texas.

M&A Deal Summary
Date 2024-05-22
Target Crossmark
Sector Marketing
Buyer(s) Acosta
Deal Type Add-on Acquisition

Target

Crossmark

Plano, Texas, United States
Crossmark specializes in sales, merchandising, and in-store marketing spans the grocery, mass, club, drug, dollar, convenience store, consumer electronics and specialty channels. Crossmark was founded in 1905 and is based in Plano, Texas.

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Buyer(S) 1

Buyer

Acosta

Jacksonville, Florida, United States
Category Company
Founded 1927
Sector Marketing
Employees17,000
DESCRIPTION
Acosta's headquarters in Jacksonville, Florida.
Acosta's headquarters in Jacksonville, Florida.

Acosta Sales & Marketing provides outsourced sales, marketing and merchandising services to manufacturers, suppliers, and producers of consumer packaged goods. Acosta was founded in 1927 and is based in Jacksonville, Florida.

DEAL STATS #
Overall 19 of 19
Sector: Marketing M&A 11 of 11
Type: Add-on Acquisition M&A Deals 18 of 18
State: Texas M&A 4 of 4
Country: United States M&A 17 of 17
Year: 2024 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-02-02 OeP

Scottsdale, Arizona, United States

OeP provides a 360-degree solution for brands and manufacturers to optimize their assortment, marketing strategy and fulfillment of goods in the virtual marketplace. OeP was founded in 2014 and is based in Scottsdale, Arizona.

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