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M&A Deal Summary

3i Private Equity Acquires Interflora

On February 8, 2005, private equity firm 3i Private Equity acquired consumer services company Interflora for 20M GBP

Acquisition Highlights
  • This is 3i Private Equity’s 1st transaction in the Consumer Services sector.
  • This is 3i Private Equity’s 51st largest (disclosed) transaction.
  • This is 3i Private Equity’s 13th transaction in France.
Investment Fate
  • Interflora was sold to a consortium of financial buyers in 2006 for 66M GBP.
  • Interflora was sold to a consortium of financial buyers in 2011.
  • Interflora was sold to a consortium of financial buyers in 2015.
  • Interflora was sold to a consortium of financial buyers in 2020.

M&A Deal Summary
Date 2005-02-08
Target Interflora
Sector Consumer Services
Buyer(s) 3i Private Equity
Deal Type Secondary Buyout
Deal Value 20M GBP

Target

Interflora

Lyon, France
Interflora is a flower and gift digital platform that operates a portfolio of complementary gifting brands including Interflora, the iconic European flower and gift brand in France, Denmark, Italy, Spain, Portugal, Luxembourg, Iceland, and Romania. MyFlower is the holding company of the Interflora France group operating the Interflora brand, a leader in floral transmission in Europe, which also owns the online pure-player “Bebloom”, as well as “Renaud Distribution”, a leader in distributing supplies to florists, and cadeaux.com, the leader in online distribution of personalized gifts. Interflora was formed in 1991 and is based in Lyon, France.

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Buyer(S) 1

Buyer

3i Private Equity

London, United Kingdom

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 1945
PE ASSETS 21.0B GBP
Size Mega
Type Sector Agnostic
DESCRIPTION

3i Private Equity is the private equity arm of 3i Group, a publicly held, global investment firm focused on private equity and infrastructure investing. 3i Private Equity generally targets buyout and growth capital financings and looks for opportunities across Europe, North America, and Asia. The Firm's targeted transaction range is €100 to €500 million. Industries of interest include business services, healthcare, consumer, media, oil/gas & power, technology, and financial services. 3i Group was originally formed in 1945 and is based in London.

DEAL STATS #
Overall 95 of 251
Sector: Consumer Services M&A 1 of 6
Type: Secondary Buyout M&A Deals 5 of 43
Country: France M&A 13 of 31
Year: 2005 M&A 8 of 33
Size (of disclosed) 51 of 64
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2005-02-01 BlueLithium

San Jose, California, United States

BlueLithium, Inc. is a provider of online marketing services. The BlueLithium advertising network is comprised of over 1,000 affinity-based websites, reaching approximately two-thirds of Internet users and serving over four billion impressions monthly. It provides targeted solutions by channel, demographic, and geography.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2005-02-28 Travelex

London, United Kingdom

Travelex is a specialist provider of foreign exchange and international business payments. The Group processes £20 billion of foreign exchange transactions every year. The Group’s consumer focused operations provide cash and pre-paid cards to over 30 million retail customers each year through a network of close to 1,000 stores and over 500 ATMs spread across 24 countries. Travelex was founded in 1976 and is based in London, United Kingdom

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