M&A Deal Summary

360Insights Acquires Channel Maven

On November 4, 2021, 360Insights acquired marketing company Channel Maven

Acquisition Highlights
  • This is 360Insights’ 2nd transaction in the Marketing sector.
  • This is 360Insights’ 4th transaction in the United States.
  • This is 360Insights’ 2nd transaction in Colorado.

M&A Deal Summary
Date 2021-11-04
Target Channel Maven
Sector Marketing
Buyer(s) 360Insights
Deal Type Add-on Acquisition

Target

Channel Maven

Boulder, Colorado, United States
Channel Maven is an engagement and business optimization company that bolsters data-driven capabilities in the areas of channel engagement & marketing, as well as digital demand generation. Channel Maven is based in Boulder, Colorado.

Search 201,292 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try For Free 7-Day Free Trial

Buyer(S) 1

Buyer

360Insights

Whitby, Ontario, Canada
Category Company
Founded 2008
Sector Information Technology
DESCRIPTION

360insights is a global channel technology provider offering its Channel Success Platform, the first integrated software-as-a-service solution enabling brands to manage, measure, and optimize consumer rebates, SPIFFs, volume incentives, MDF/CO-OP, sales allowances, points programs, and associated spending in one central location using data-driven channel insights, all underpinned with concierge support including program design and management, regulatory and compliance services, help desk, claims adjudication and payment services. 360insights was formed in 2008 and is based in Whitby, Ontario.

DEAL STATS #
Overall 6 of 8
Sector (Marketing) 2 of 2
Type (Add-on Acquisition) 6 of 8
State (Colorado) 2 of 2
Country (United States) 4 of 6
Year (2021) 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-11-04 Spark Your Channel

Boulder, Colorado, United States

Spark Your Channel is a demand generation company that helps businesses, their Channel Partners, and their sales teams drive more revenue. Spark Your Channel was founded in 2019 and is based in Boulder, Colorado.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-03-11 Webinfinity

Huntington, New York, United States

Webinfinity is a SaaS-based solution for driving personalized engagement experiences at scale for any member of your ecosystem. Webinfinity was founded in 2012 and is based in Huntington, New York.

Buy -
Mergr

Product

Company

Legal