M&A Deal Summary

24 Seven Acquires Filter

On April 10, 2024, 24 Seven acquired marketing company Filter from Merkle

Acquisition Highlights
  • This is 24 Seven’s 1st transaction in the Marketing sector.
  • This is 24 Seven’s 5th transaction in the United States.
  • This is 24 Seven’s 1st transaction in Washington.

M&A Deal Summary

Date 2024-04-10
Target Filter
Sector Marketing
Buyer(s) 24 Seven
Sellers(s) Merkle
Deal Type Divestiture

Target

Filter

Seattle, Washington, United States
Filter is a design and digital marketing company serving Fortune 100 CPG and enterprise technology clients with embedded teams, on-site agencies, and fully outsourced solutions. Filter was founded in 1991 and is based in Seattle, Washington.

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Buyer(S) 1

Buyer

24 Seven

New York, New York, United States

Category Company
Founded 2000
Sector Staffing
DESCRIPTION

24 Seven is a human capital management firms specializing in the placement of freelance and full-time creative, marketing and digital talent. Through a network of nine U.S. offices and two international offices, the company delivers advertising, creative, marketing and interactive / digital professionals for freelance and permanent placements. 24 Seven was founded in 2000 and is based in New York city.


DEAL STATS #
Overall 5 of 5
Sector (Marketing) 1 of 1
Type (Divestiture) 1 of 1
State (Washington) 1 of 1
Country (United States) 5 of 5
Year (2024) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-12-12 McKinley Marketing Partners

Alexandria, Virginia, United States

McKinley Marketing Partners provides marketing, communications, and creative talent solutions to leading commercial, government, and nonprofit organizations across a range of industries. McKinley Marketing Partners was founded in 1995 and is based in Alexandria, Virginia.

Buy -

Seller(S) 1

SELLER

Merkle

Columbia, Maryland, United States

Category Company
Founded 1971
Sector Marketing
Employees3,400
Revenue 436M USD (2015)
DESCRIPTION
Entrance to Merkle's corporate headquarters in Columbia, Maryland.
Entrance to Merkle's corporate headquarters in Columbia, Maryland.

Merkle is a global data-driven, technology-enabled performance marketing agency and the largest independent agency in the US for CRM, digital, and search. Merkle is based in Columbia, Maryland.


DEAL STATS #
Overall 3 of 3
Sector (Marketing) 1 of 1
Type (Divestiture) 3 of 3
State (Washington) 1 of 1
Country (United States) 3 of 3
Year (2024) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-04-04 Shift7 Digital

New York, New York, United States

Shift7 Digital is a full-service digital agency specializing in the needs of B2B clients. From strategy and program definition, to site design, platform selection, and marketing operations, Shift7 builds elegant solutions to meet the challenges you’re facing in today’s evolving digital landscape. Shift7 Digital was established in 2002 and is based in New York City.

Buy -