M&A Deal Summary

24/7 Media Acquires Crystal Semantics

On December 9, 2013, 24/7 Media acquired internet software and services company Crystal Semantics

Acquisition Highlights
  • This is 24/7 Media’s 3rd transaction in the Internet Software and Services sector.
  • This is 24/7 Media’s 1st transaction in the United Kingdom.

M&A Deal Summary

Date 2013-12-09
Target Crystal Semantics
Sector Internet Software and Services
Buyer(s) 24/7 Media
Deal Type Add-on Acquisition

Target

Crystal Semantics

London, United Kingdom
Crystal Semantics Ltd. is a semantic advertising technology is used by advertisers and publishers to help to link advertising to relevant content.

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Buyer(S) 1

Buyer

24/7 Media

New York, New York, United States

Category Company
Founded 1995
Sector Marketing
Employees390
DESCRIPTION

24/7 Media, Inc. is a digital marketing company. 24/7 Media provides marketing and technology solutions to online marketers and publishers to maximize customer relationships and revenue.


DEAL STATS #
Overall 5 of 5
Sector: Internet Software and Services M&A 3 of 3
Type: Add-on Acquisition M&A Deals 5 of 5
Country: United Kingdom M&A 1 of 1
Year: 2013 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2011-12-06 Panache

Encino, California, United States

Panache LLC is a provider of digital video advertising fulfillment software and services that help premium publishers accelerate ad revenues through ad planning, innovative ad formats, workflow processes and performance metrics.

Buy -