M&A Deal Summary

TradeDoubler Acquires The IMW Group

On July 24, 2007, TradeDoubler acquired technology hardware company The IMW Group for 56M GBP

Acquisition Highlights
  • This is TradeDoubler’s 1st transaction in the Technology Hardware sector.
  • This is TradeDoubler’s 0th largest (disclosed) transaction.
  • This is TradeDoubler’s 1st transaction in the United Kingdom.

M&A Deal Summary
Date 2007-07-24
Target The IMW Group
Sector Technology Hardware
Buyer(s) TradeDoubler
Deal Type Add-on Acquisition
Deal Value 56M GBP
Advisor(s) Clarity Capital Partners Ltd. (Financial)

Target

The IMW Group

United Kingdom
The IMW Group leading independent SEM agency, and The Technology Works, a search management technology company.

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Buyer(S) 1

Buyer

TradeDoubler

Stockholm, Sweden

website

Category Company
Founded 1999
Sector Marketing
Employees249
Revenue 1.2B SEK (2020)
DESCRIPTION

TradeDoubler is a global digital marketing company based in Sweden. TradeDoubler was founded in 1999 and is based in Stockholm, Sweden.

DEAL STATS #
Overall 1 of 2
Sector (Technology Hardware) 1 of 1
Type (Add-on Acquisition) 1 of 2
Country (United Kingdom) 1 of 1
Year (2007) 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2015-01-26 Adnologies

Hamburg, Germany

Adnologies GmbH is an AdServing Technology vendor, provides state-of-the-art real-time AdServer HEIAS® for Agencies, Publishers and Networks as a rock-solid base for online marketing. Adnologies was founded in 2006 and is headquartered in Hamburg.

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