M&A Deal Summary

Spectrio Acquires Automotive Broadcasting Network

On July 7, 2021, Spectrio acquired internet software and services company Automotive Broadcasting Network

Acquisition Highlights
  • This is Spectrio’s 1st transaction in the Internet Software and Services sector.
  • This is Spectrio’s 15th transaction in the United States.
  • This is Spectrio’s 1st transaction in Florida.

M&A Deal Summary
Date 2021-07-07
Target Automotive Broadcasting Network
Sector Internet Software and Services
Buyer(s) Spectrio
Deal Type Add-on Acquisition

Target

Automotive Broadcasting Network

Jacksonville, Florida, United States
Automotive Broadcasting Network is an auto dealership digital signage company. Automotive Broadcasting Network sale also provides performance management software created for auto dealerships. Automotive Broadcasting Network is based in Jacksonville, Florida.

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Buyer(S) 1

Buyer

Spectrio

Tampa, Florida, United States
Category Company
Founded 1986
Sector Marketing
DESCRIPTION

Spectrio is a provider of technology-enabled, customer engagement, and content management solutions, including digital signage, interactive kiosks, on-hold marketing, on-premise messaging & music, and Wi-Fi marketing. Spectrio's subscription-based model is underpinned by a large, proprietary content library including 10,000+ templates and 100,000+ pieces of customized, vertical-specific content delivered through a proprietary, cloud-based content management software platform that enables scalable, efficient deployment of brand-compliant content for its large, diverse, and location-based clients. Spectrio was founded in 1986 and is based in Tampa, Florida.

DEAL STATS #
Overall 16 of 18
Sector (Internet Software and Services) 1 of 1
Type (Add-on Acquisition) 15 of 17
State (Florida) 1 of 1
Country (United States) 15 of 16
Year (2021) 3 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-01-13 ScreenScape Networks

Charlottetown, Prince Edward Island, Canada

ScreenScape Networks, Inc. is a digital signage company. ScreenScape specializes in simple, plug-and-play digital signage that is flexible and cost-effective for clients. ScreenScape Networks was founded in 2007 and is based in Charlottetown, Prince E.dward Island.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-09-14 Sixteen:Nine

Burlington, Ontario, Canada

Sixteen:Nine is a digital signage blog and podcast company developed into the widely read and respected resource in the emerging digital signage industry, with an ever-growing archive of articles. With almost 8,200 posts and 250-plus podcasts, it’s both a history of the industry and a deeply informed and frank look at its current state and its future. Sixteen:Nine was founded in 2006 and is based in Burlington, Ontario.

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