Growth Capital • Internet Software and Services

Smedvig Capital and Accel-KKR Invest In Masabi

On April 30, 2019, venture capital firm Smedvig Capital and private equity firm Accel-KKR invested in internet software and services company Masabi

Investment Context
  • This is Smedvig Capital’s 5th and Accel-KKR’s 15th transaction in the Internet Software and Services sector.
  • This is Smedvig Capital’s 26th and Accel-KKR’s 5th transaction in the United Kingdom.

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Investment Summary

Date April 30, 2019
Target Masabi
Sector Internet Software and Services
Investor(s) Smedvig Capital
Accel-KKR
Deal Type Growth Capital

Target Company

Masabi

London, United Kingdom
Masabi offers fare payments-as-a-service to public transit agencies and authorities of all sizes around the globe. This enables the delivery of fare payment innovations quickly, using a platform that is constantly updating and adding new features. Masabi was founded in 2001 and is based in London, United Kingdom.
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Investors Overview 2

Investor

Smedvig Capital

London, United Kingdom

Investor Investor Investor Investor


Category Venture Capital Firm
Founded 1996
PE ASSETS 1.7B USD
Size Large
Type Sector Agnostic
DESCRIPTION

Smedvig Capital is a venture capital and business growth firm that typically targets investment opportunities in the UK. Smedvig seeks both direct buyout and growth capital investments and also makes investments in other third party private equity funds. Smedvig's direct investment practice targets equity investments of £3 to £10 million in businesses valued up to £30 million. Areas of interest include information management, financial services, consumer goods, retail, and support services. Smedvig Capital was formed in 1996 and is based in London.


Deal Context for Investor #
Overall 34 of 37
Sector: Internet Software and Services 5 of 7
Type: Growth Capital 15 of 15
Country: United Kingdom 26 of 29
Year: 2019 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-05-24 Adzuna

London, United Kingdom

Adzuna is a search engine for job ads used by over 10 million visitors per month that aims to list every job, everywhere. By providing smarter search options and powerful data about the job market, we give jobseekers the information they need to take control of their careers. Adzuna was established in 2010 and is based in London, United Kingdom.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-05-20 Quill Content

London, United Kingdom

Quill Content Ltd. is a multi-channel content marketing company with the capability of delivering inspiring, on-brand content of consistent high quality on any topic, in any format and uniquely in any language. Quill Content Ltd. was founded in 2011 and is based in London, United Kingdom.

Sell -
Investor

Accel-KKR

Menlo Park, California, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2000
PE ASSETS 19.0B USD
Size Mega
Type Sector Focused
DESCRIPTION

Accel-KKR is a private equity firm that seeks control and growth-oriented investments in middle-market technology companies. The Firm targets investments in public and private companies with revenues ranging from $15 to $150 million. Accel-KKR pursues transactions across multiple segments of the technology industry, including software, hardware and internet technologies, and IT enabled services. Accel-KKR's first fund was created in 2000 by Accel Partners and Kohlberg Kravis Roberts & Co. to invest in technology assets and businesses that were outside of each firm's core focus. Accel-KKR is based in Menlo Park, California.


Deal Context for Investor #
Overall 69 of 123
Sector: Internet Software and Services 15 of 38
Type: Growth Capital 30 of 53
Country: United Kingdom 5 of 11
Year: 2019 5 of 15
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-03-19 Envizi

Eveleigh, Australia

Envizi is a data and analytics software provider for environmental performance management. Envizi's software automates the collection and consolidation of more than 500 data types and supports major sustainability reporting frameworks. Its user-friendly and easily customized dashboards enable companies to analyze, manage and report on environmental goals, identify efficiency opportunities and assess sustainability risk. Envizi was founded in 2004 and is based in Eveleigh, Australia.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-05-03 OrthoFi

Denver, Colorado, United States

OrthoFi is a technology-enabled service platform designed to leverage customer relationship management software and industry-leading revenue cycle management services to stimulate growth and streamline operations for orthodontic practices. OrthoFi has partnered with over 550 practice locations throughout the US and has helped over 300,000 patients find a quality, affordable Orthodontic care. OrthoFi was founded in 2013 and is headquartered in Denver, Colorado.

Buy -