Sequential Brands Group Mergers and Acquisitions Summary

Apparel/textilesCompany

Sequential Brands Group has acquired 12 companies. A total of 4 acquisitions came from private equity firms. It has also divested 4 assets.

Sequential Brands Group’s largest acquisition to date was in 2015, when it acquired Martha Stewart Living Omnimedia for $353M. It’s largest disclosed sale occurred in 2021, when it sold Sequential Brands Group - Active Brands to Galaxy Universal for $330M. Sequential Brands Group has acquired in 5 different US states. The Company’s most targeted sectors include apparel/textiles (60%) and consumer products (30%).

Join Mergr and gain access to Sequential Brands Group’s M&A summary, the M&A summaries of companies just like it, as well as recent M&A activity in the apparel/textiles sector.

M&A Summary

  • M&A Total Activity14
    • M&A Buy Activity10
    • M&A Sell Activity4
  • Total Sectors Invested 3
  • Total Countries Invested 1
  • M&A Buy/Sell Connections 7
  • M&A Advisors 3

Sequential Brands Group

Sequential Brands Group, Inc.

601 West 26th Street, 9th Floor,
New York, New York 10001
United States,
(646) 564-2577
www.sequentialbrandsgroup.com

Sequential Brands Group owns, promotes, markets, and licenses a portfolio of consumer brands in fashion, active and lifestyle categories. Sequential Brands Group was founded in 2015 and is based in New York, New York.


M&A Summary

Buy vs Sell

Year ≤ '17 '18 '19 '20 '21 '22 T
Buy (0.0/yr) # 10 - - - - - 10
vol $691M $691M
Sell (0.8/yr) # - - 2 - 2 - 4
vol $341M $341M
  14

Most Recent M&A

Company Date Value Type
Sequential Brands Group - Active Brands 2021-10-29 330M USD Divestiture
New York, New York
Heelys, Inc. 2021-04-26 11M USD Divestiture
Carrollton, Texas · www.heelys.com
Martha Stewart Living Omnimedia, Inc. 2019-04-16 - Divestiture
New York, New York · www.marthastewart.com
Emeril Lagasse 2019-04-16 - Divestiture
New Orleans, Louisiana · www.emerils.com
Gaiam, Inc. - Branded Consumer Product Business 2016-05-10 146M USD Divestiture
, United States
Martha Stewart Living Omnimedia, Inc. 2015-06-22 353M USD Add-on Acquisition
New York, New York · www.marthastewart.com
Jessica Simpson Collection 2015-04-08 - Add-on Acquisition
, United States
Galaxy Brand Holdings, Inc. 2014-06-25 100M USD Add-on Acquisition
New York, New York · www.galaxybrands.com
The Franklin Mint, LLC 2013-11-04 - Add-on Acquisition
Exton, Pennsylvania · www.franklinmint.com
Oakley - REVO Brand 2013-08-05 20M USD Divestiture
, United States
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Apparel/Textiles 6 (60%) 92M (13%) 2 (50%) 341M (100%)
Consumer Products 3 (30%) 246M (36%) - -
Media 1 (10%) 353M (51%) 2 (50%) -
Total 10 $691M 4 $341M

By Geo

State/Country Buy Value Sell Value
United States 10 691M 4 341M
  New York 4 453M 2 330M
  Texas 1 63M 1 11M
  Pennsylvania 1 - - -
  California 1 9M - -
  Louisiana - - 1 -
Total 10 $691M 4 $341M

Top M&A Advisors

Financial Deals
Miller Buckfire & Co., LLC
1
Stifel, Nicolaus & Co., Inc.
1
Legal Deals
Gibson, Dunn & Crutcher LLP
1

Deal Values

buy # Total
$100M to $1B 2 $499M
< $100M 4 $192M
TOTAL $691M
Largest Martha Stewart Living Omnimedia, Inc.
$353M (2015-06-22)
sell # Total
$100M to $1B 1 $330M
< $100M 1 $11M
TOTAL $341M
Largest Sequential Brands Group - Active Brands
$330M (2021-10-29)

M&A Connections

Deals
Acquired from
Investor(s)
20%
2 (20%)
Strategic(s)
20%
2 (20%)
Divested to
Strategic(s)
100%
4 (100%)

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