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M&A Deal Summary

Sandbox & Co. Acquires Edujoy

On November 15, 2021, Sandbox & Co. acquired internet software and services company Edujoy

Acquisition Highlights
  • This is Sandbox & Co.’s 5th transaction in the Internet Software and Services sector.
  • This is Sandbox & Co.’s 1st transaction in Spain.

M&A Deal Summary
Date 2021-11-15
Target Edujoy
Sector Internet Software and Services
Buyer(s) Sandbox & Co.
Deal Type Add-on Acquisition

Target

Edujoy

Bilbao, Spain
Edujoy provides educational games for babies, toddlers and kids up to 8 years old. It has developed over a hundred games that have been downloaded over 500 million times across the world and has collaborated with some of the biggest children’s brands like Masha and the Bear and Hello Kitty. Edujoy was founded in 2011 and is based in Bilbao, Spain.

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Buyer(S) 1

Buyer

Sandbox & Co.

London, United Kingdom
Category Company
Founded 2014
Sector Education
DESCRIPTION

Sandbox & Co. is a millennial learning company that acquires and acts as a strategic operator of businesses that are changing the way children learn and play.

DEAL STATS #
Overall 8 of 10
Sector: Internet Software and Services M&A 5 of 5
Type: Add-on Acquisition M&A Deals 4 of 6
Country: Spain M&A 1 of 1
Year: 2021 M&A 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-03-30 Fingerprint

San Francisco, California, United States

Fingerprint is a provider of digital content for kids and families. Fingerprint licensed its on-demand, multimedia, multiplatform 'super app' Kidomi™ to OEMs, mobile carriers, Pay TV companies and retailers worldwide to help them better connect with families in a safe and meaningful way. Fingerprint was founded in 2010 and is based in San Francisco, California.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-02-01 Playkids

Miami, Florida, United States

Playkids is a digital education platform, that provides video content, books and eLearning experiences through two core brands: the PlayKids app, an award-winning video-on-demand platform for children aged 2-6, and Leiturinha, one of the largest kids’ book-subscription services in the region. Playkids is based in Miami, Florida.

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