Venture • Internet Software and Services

Rosewood Capital Invests In Rent.com

On January 1, 2000, private equity firm Rosewood Capital invested in internet software and services company Rent.com

Investment Context
  • This is Rosewood Capital’s 1st transaction in the Internet Software and Services sector.
  • This is Rosewood Capital’s 2nd transaction in the United States.
  • This is Rosewood Capital’s 2nd transaction in California.
Investment Fate
  • Rent.com was sold to a publicly-traded strategic buyer in 2005 for 415M USD.
  • Rent.com was divested to a consortium of strategic buyers in 2012.

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Investment Summary

Date January 1, 2000
Target Rent.com
Sector Internet Software and Services
Investor(s) Rosewood Capital
Deal Type Venture

Target Company

Rent.com

Los Angeles, California, United States
Rent.com is a Internet listing site (ILS) in the rental housing industry, enabling renters to find a residential rental property online using a free robust search tool. Rent.com has the most online traffic and the largest inventory of contracted property listings.
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Investor Overview 1

Investor

Rosewood Capital

Lafayette, California, United States

Category Private Equity Firm
Founded 1985
PE ASSETS 600M USD
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

Rosewood Capital is a private equity firm that targets investments in consumer related industries. Examples include branded consumer products and services, retail, restaurant chains, financial services, and outsourced business services. Investment proceeds are typically used to finance growth or provide liquidity for shareholders. Rosewood Capital was formed in 1985 and is based in San Francisco.


Deal Context for Investor #
Overall 2 of 15
Sector: Internet Software and Services 1 of 1
Type: Venture 2 of 2
State: California 2 of 6
Country: United States 2 of 15
Year: 2000 1 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
1999-01-01 QuinStreet

Foster City, California, United States

QuinStreet is an Internet marketing and media company. QuinStreet provides consumers and businesses with the information they need to research, find and select the products, services and brands that meet their needs. QuinStreet was founded in 1999 and is headquartered in Foster City, California.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2000-02-22 Hooked on Phonics

Santa Ana, California, United States

Hooked on Phonics is a developer of home learning solutions for children and families.

Buy -