Rokt Pte. - M&A Summary and Business Overview

MarketingCompany

Rokt Pte. M&A Summary

Rokt Pte. has acquired 5 companies, including 3 in the last 5 years. A total of 2 acquisitions came from private equity firms.

Rokt Pte.’s largest acquisition to date was in 2025, when it acquired mParticle for $300M. Rokt Pte. has acquired in 2 different US states, and 2 countries. The Company’s most targeted sectors include internet software and services (75%) and marketing (25%).

Rokt Pte. Business Overview

Where is Rokt Pte. headquartered?

Rokt Pte. is headquartered in Singapore, Singapore.

What sector is Rokt Pte. in?

Rokt Pte. is a marketing company.

M&A Summary

M&A Total Activity4
- M&A Buy Activity4
Total Sectors Invested 2
Total Countries Invested 2
M&A Buy/Sell Connections 2

Rokt Pte. Ltd.

21 Tanjong Pagar Road, Suite 03-02,
Singapore, 088444
Singapore,
+65 3163 3369
www.rokt.com

Rokt Pte. Ltd. is a transaction marketing company. The company brings significant benefits to e-commerce operators by applying its algorithmic engine to optimize customers' journeys as well as monetize underutilized portions of their websites.

M&A Summary

Buy vs Sell

Year		≤ '20	'21	'22	'23	'24	'25	T
Buy (0.4/yr)	#	2	-	-	-	1	1	4
Buy (0.4/yr)	vol						$300M	$300M
Sell (0.0/yr)	#	-	-	-	-	-	-	0
								4

Most Recent M&A

Company	Date	Value	Type
mParticle, Inc.	2025-01-16	300M USD	Merger
New York, New York · www.mparticle.com
AfterSell	2024-01-11	-	Add-on Acquisition
Vancouver, British Columbia, Canada, British Columbia · www.aftersell.com
OfferLogic, Inc.	2019-09-19	-	Add-on Acquisition
Waltham, Massachusetts · www.offerlogic.com
ShopReply, Inc. (CalReply)	2017-03-09	-	Add-on Acquisition
New York, New York · www.calreply.com
View All >>

M&A by Sector

Sector	Buy #	Value	Sell #	Value
Internet Software and Services	3 (75%)	300M (100%)	-	-
Marketing	1 (25%)	-	-	-
Total	4	$300M	-	-

By Geo

State/Country		Buy	Value	Sell	Value
United States		3	300M	-	-
	New York	2	300M	-	-
	Massachusetts	1	-	-	-
Canada		1	-	-	-
	British Columbia	1	-	-	-
Domestic		-	-	-	-
Cross-border		4 (100%)	300M (100%)	-	-
Total		4	$300M	-	-

Deal Values

buy	#	Total
$100M to $1B	1	$300M
TOTAL		$300M
Largest	mParticle, Inc. $300M (2025-01-16)

M&A Connections

		Deals
Acquired from
Investor(s)	25%	1 (25%)

Company Summary

SECTOR

Marketing

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Rokt Pte. - M&A Summary and Business Overview

MarketingCompany