Investment Summary

Riata Capital Group Invests In Greenix Pest Control

On February 1, 2021, private equity firm Riata Capital Group invested in consumer services company Greenix Pest Control

Investment Highlights
  • This is Riata Capital Group’s 1st transaction in the Consumer Services sector.
  • This is Riata Capital Group’s 6th transaction in the United States.
  • This is Riata Capital Group’s 1st transaction in Utah.

Investment Summary
Date 2021-02-01
Target Greenix Pest Control
Sector Consumer Services
Investor(s) Riata Capital Group
Deal Type Growth Capital

Target

Greenix Pest Control

Orem, Utah, United States
Greenix Pest Control is a high-growth provider of subscription-based, residential pest control services to customers in 13 markets clustered in the Midwest, Mid-Atlantic, and Eastern U.S. The Company provides a full range of in-home and exterior services that address general pests, ticks, flees, mosquitoes, and rodents, among others, typically through service contracts providing quarterly or monthly treatments. Greenix Pest Control was founded in 2011 and is based in Orem, Utah.

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Investor(S) 1

Investor

Riata Capital Group

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 2015
Size Small
Type Sector Agnostic
DESCRIPTION

Riata Capital Group is a private equity firm focused on control and non-control investments in profitable middle-market companies headquartered throughout North America. Riata looks to invest $25 to $150 million in companies valued up to $300 million. Sectors of interest include consumer products/services, business services, energy, and healthcare. Prospective transaction situations include recapitalizations, buyouts, divestitures, growth capital investments, and consolidations. Riata Capital Group was formed in 2015 and is based in Dallas, Texas.

DEAL STATS #
Overall 6 of 7
Sector (Consumer Services) 1 of 2
Type (Growth Capital) 2 of 3
State (Utah) 1 of 1
Country (United States) 6 of 7
Year (2021) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-05-02 Extract Production

Tulsa, Oklahoma, United States

Extract Production is an integrated provider of products and services for the oil and gas industry, providing comprehensive artificial lift solutions and related surface pressure applications for North American energy producers. Extract currently provides both electric submersible pump and related horizontal pump systems, parts and services to its customers under the Extract Production Services and Hoss Pump Systems brands. Extract Production is headquartered in Tulsa, Oklahoma.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-08-02 WSS

Gardena, California, United States

Warehouse Shoe Sale (WSS) is a specialty retailer of athletic, fashion, and work-related footwear, apparel, and accessories. Warehouse Shoe Sale offers a full assortment of the leading athletic footwear brands (including Nike, Jordan, Vans, Converse, Adidas, Skechers, Fila, and Reebok) and private footwear offerings in fashion for women and workwear for men. Warehouse Shoe Sale was founded in 1984 and is based in Gardena, California.

Sell $750M
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