M&A Deal Summary

Procter & Gamble Acquires The Gillette

On January 28, 2005, Procter & Gamble acquired consumer products company The Gillette for 57.0B USD

Acquisition Highlights
  • This is Procter & Gamble’s 9th transaction in the Consumer Products sector.
  • This is Procter & Gamble’s largest (disclosed) transaction.
  • This is Procter & Gamble’s 10th transaction in the United States.

M&A Deal Summary
Date 2005-01-28
Target The Gillette
Sector Consumer Products
Buyer(s) Procter & Gamble
Deal Type Add-on Acquisition
Deal Value 57.0B USD
Advisor(s) UBS Investment Bank
Goldman Sachs (Financial)
Davis Polk & Wardwell (Legal)

Target

The Gillette

Boston, United States
website
The Gillette Co. is a global manufacturer and supplier of grooming and skin care products. The Company was established in 1901 and is headquartered in Boston, Massachusetts.

Search 192,611 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try For Free 7-Day Free Trial

Buyer(S) 1

Buyer

Procter & Gamble

Cincinnati, Ohio, United States

website

Category Company
Founded 1837
Sector Consumer Products
Employees99,000
Revenue 76.1B USD (2021)
DESCRIPTION
Entrance to Procter & Gamble's corporate headquarters in Cincinnati, Ohio.
Entrance to Procter & Gamble's corporate headquarters in Cincinnati, Ohio.

Procter & Gamble is a producer of branded consumer packaged goods. The Company has five reportable segments, including Beauty; Grooming; Health Care; Fabric Care and Home Care; and Baby, Feminine and Family Care. Customers include mass merchandisers, grocery stores, membership club stores, drug stores, department stores, salons, distributors, e-commerce and high-frequency stores. Procter & Gamble was formed in 1837 and is based in Cincinnati, Ohio.

DEAL STATS #
Overall 11 of 28
Sector (Consumer Products) 9 of 22
Type (Add-on Acquisition) 9 of 24
Country (United States) 10 of 25
Year (2005) 1 of 1
Size (of disclosed) 1 of 10
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2004-04-01 SunnyD

Cincinnati, Ohio, United States

SunnyD is a producer of juice-based drinks in North America. The Company and brand was originally established in 1963 and is based in Cincinnati, Ohio.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2006-07-06 Pert Plus

United States

Pert Plus is a shampoo brand introduced to the US market in the 1980s.

Sell -
Mergr

Product

Company

Legal