Bio

Andreea Popa is the Head of Marketing & Communications at Manhattan West, where she is responsible for raising the firm’s brand visibility, supporting its business development, and leading communications efforts. Ms. Popa oversees brand and marketing strategy, creative, advertising, events, multimedia, and community outreach. She has a proven track record of building MarCom and MarTech platforms in the financial services industry, delivering impactful content and service offerings to clients globally through a data-driven digital experience. ​Before joining the firm, Ms. Popa led marketing and communications for the Equity Capital Markets business comprising investment banking, capital markets, institutional research, sales, and trading at D.A. Davidson & Co. Previously, she held roles at Intrepid Investment Bankers, a subsidiary of Mitsubishi UFJ Financial Group (NYSE: MUFG), and Houlihan Lokey (NYSE: HLI). She began her career at Standard & Poor’s (NYSE: SPGI) in New York within the Ratings Information, Products & Services division, working on some of the rating agency’s premier financial market intelligence products. Ms. Popa is passionate about giving back to the community and has been involved in non-profit work for more than 20 years. She is a recipient of New York University’s Community Service Award. Currently, she serves as Chief Marketing Officer and Head of Fundraising for the non-profit Positive Planet U.S., which assists small business entrepreneurs in underserved communities throughout the U.S. overcome the unique hurdles of starting a business. Ms. Popa earned a B.A. in Political Science and Broadcast Journalism from New York University. She has been recognized by the Los Angeles Business Journal as one of the “Most Influential Marketers” in Los Angeles.