NPD - M&A Summary and Business Overview

Information ServicesCompany

NPD M&A Summary

NPD has acquired 5 companies, including 1 in the last 5 years. It has also divested 2 assets.

NPD has acquired in 4 different US states, and 2 countries. The Company’s most targeted sectors include business services (20%) and information services (20%).

NPD Business Overview

Where is NPD headquartered?

NPD is headquartered in Port Washington, New York.

What sector is NPD in?

NPD is an information services company.

When was NPD founded?

NPD was founded in 1966.

M&A Summary

  • M&A Total Activity7
    • M&A Buy Activity5
    • M&A Sell Activity2
  • Total Sectors Invested 5
  • Total Countries Invested 2
  • M&A Buy/Sell Connections 2

NPD

The NPD Group, Inc.

900 West Shore Road,
Port Washington, New York 11050
United States,
(516) 625-0700
www.npd.com

NPD offers data, industry expertise, and prescriptive analytics to help clients grow their businesses in a changing world. NPD helps to measure, predict, and improve performance across all channels, including brick-and-mortar, e-commerce, and B2B. NPD was established in 1966 and is based in Port Washington, New York.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.2/yr) # 4 1 - - - - 5
Sell (0.0/yr) # 2 - - - - - 2
  7

Most Recent M&A

Company Date Value Type
Pricing Excellence 2020-11-03 - Add-on Acquisition
Suffield, Connecticut · www.pricingexcellence.com
Nielsen - U.S. Market Information and Research Services 2017-01-20 - Divestiture
New York, New York
Counter Intelligence Retail Ltd. (CiR) 2016-12-06 - Add-on Acquisition
York, United Kingdom · www.counterintelligenceretail.com
Electronic Entertainment Design and Research, Inc. (EEDAR) 2016-08-30 - Add-on Acquisition
Carlsbad, California · www.eedar.com
RBYSM LLC (dba DisplaySearch) 2014-11-10 - Divestiture
Austin, Texas · www.displaysearch.com
Solarbuzz LLC 2014-11-06 - Divestiture
San Francisco, California · www.solarbuzz.com
Leisure Trends Group LLC 2013-10-15 - Add-on Acquisition
Boulder, Colorado · www.leisuretrends.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Information Services 1 (20%) - 2 (100%) -
Business Services 1 (20%) - - -
Information Technology 1 (20%) - - -
Internet Software and Services 1 (20%) - - -
Media 1 (20%) - - -
Total 5 - 2 -

By Geo

State/Country Buy Value Sell Value
United States 4 - 2 -
  California 1 - 1 -
  Connecticut 1 - - -
  Colorado 1 - - -
  New York 1 - - -
  Texas - - 1 -
United Kingdom 1 - - -
Domestic 4 (80%) - 2 (100%) -
Cross-border 1 (20%) - - -
Total 5 - 2 -

M&A Connections

Deals
Acquired from
Strategic(s)
20%
1 (20%)
Divested to
Strategic(s)
100%
2 (100%)

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