Newell Brands Mergers and Acquisitions Summary

Consumer Products Company

Newell Brands has acquired 25 companies, including 6 in the last 5 years. A total of 6 acquisitions came from private equity firms. It has also divested 20 assets.

Newell Brands’ largest acquisition to date was in 2015, when it acquired Jarden for $15.4B. It’s largest disclosed sale occurred in 2017, when it sold Newell Brands - Tools to Stanley Black & Decker for $2.0B. Newell Brands has acquired in 12 different US states, and 4 countries. The Company’s most targeted sectors include consumer products (59%) and building materials (9%).

Join Mergr and gain access to Newell Brands’ M&A summary, the M&A summaries of companies just like it, as well as recent M&A activity in the consumer products sector.

M&A Summary

  • M&A Total Activity44
    • M&A Buy Activity24
    • M&A Sell Activity20
  • Total Sectors Invested 9
  • Total Countries Invested 4
  • M&A Buy/Sell Connections 26
  • M&A Advisors 6

Newell Brands, Inc.

221 River Street,
Hoboken, New Jersey 07030
United States,
(201) 610-6600
www.newellbrands.com

Newell Brands, Inc. is a marketer of consumer and commercial products. The Company's portfolio of leading brands include Rubbermaid, Sharpie, Graco, Calphalon, Irwin, Lenox, Levolor, Paper Mate, Dymo, Waterman, Parker, Goody, Rubbermaid Commercial Products and Aprica. Newell Brands was formerly known as Newell Rubbermaid. Newell Brands was formed in 1903 and is based in Atlanta, Georgia.


M&A Summary

Buy vs Sell

Year ≤ '15 '16 '17 '18 '19 '20 T
Buy (0.6/yr) # 21 2 1 - - - 24
vol $19.0B $570M $75M $19.6B
Sell (1.8/yr) # 11 2 3 3 1 - 20
vol $739M $540M $2.2B $1.3B $500M $5.3B
  44

Most Recent M&A

Company Date Value Type
Process Solutions 2019-03-18 500M USD Divestiture
Greenville, South Carolina
Jostens, Inc. 2018-11-07 1.3B USD Divestiture
Minneapolis, Minnesota · www.jostens.com
Goody Products, Inc. 2018-08-13 - Divestiture
Atlanta, Georgia · www.goody.com
Rawlings Sporting Goods Co. Inc. 2018-06-05 - Divestiture
St. Louis, Missouri · www.rawlings.com
Chesapeake Bay Candle 2017-09-07 75M USD Add-on Acquisition
Rockville, Maryland · www.chesapeakebaycandle.com
K2-MDV 2017-05-26 240M USD Divestiture
Seattle, Washington · www.k2sports.com
Newell Brands, Inc. - Fire Starter & Fire Log Business 2017-04-10 - Divestiture
Atlanta, Georgia
Newell Brands, Inc. - Tools 2017-03-10 2.0B USD Divestiture
Atlanta, Georgia
Sistema Plastics Ltd. 2016-12-12 470M USD Add-on Acquisition
Auckland, New Zealand · www.sistemaplastics.com
Smith Mountain Industries (dba Virginia Candle Co.) 2016-12-12 100M USD Add-on Acquisition
Forest, Virginia · www.virginiacandle.com
View All >>

Business Unit M&A

Company Acquired Add-On/Sale Date #
Jarden Corp. 2015-12-14 Pure Fishing, Inc. 2018-11-07 2
Boca Raton, Florida · www.jarden.com Columbia, South Carolina · www.purefishing.com
Jarden Corp. 2015-12-14 The Waddington Group 2018-05-04 1
Boca Raton, Florida · www.jarden.com Covington, Kentucky · www.thewaddingtongroup.com
Irwin Industrial Tool Co., Inc. 2002-03-04 BernzOmatic Corp. 2011-07-05 1
Huntersville, North Carolina · www.irwin.com Columbus, Ohio · www.bernzomatic.com

M&A by Sector

Sector Buy # Value Sell # Value
Consumer Products 14 (58%) 17.5B (89%) 8 (40%) 1.9B (35%)
Building Materials 2 (8%) 450M (2%) 5 (25%) 540M (10%)
Machinery 1 (4%) 419M (2%) 2 (10%) 2.2B (41%)
Technology Hardware 2 (8%) 730M (4%) - -
E-Commerce 1 (4%) - 1 (5%) 215M (4%)
Information Technology 1 (4%) - 1 (5%) -
Leisure 1 (4%) - 1 (5%) -
Manufacturing 1 (4%) - 1 (5%) 500M (9%)
Plastics 1 (4%) 470M (2%) - -
Healthcare Services - - 1 (5%) -
Total 24 $19.6B 20 $5.3B

By Geo

State/Country Buy Value Sell Value
United States 21 19.1B 19 5.3B
  Georgia 2 83M 7 2.5B
  North Carolina 2 419M 3 540M
  Ohio 3 600M 1 -
  Massachusetts 3 450M 1 -
  Virginia 3 755M - -
  Illinois 2 308M - -
  Minnesota 1 - 1 1.3B
  Maryland 1 75M 1 -
  California 1 - 1 215M
  Missouri - - 2 -
  Pennsylvania 1 320M - -
  Florida 1 15.4B - -
  Connecticut 1 730M - -
  Washington - - 1 240M
  South Carolina - - 1 500M
Germany 1 - - -
Japan 1 - - -
Netherlands - - 1 -
New Zealand 1 470M - -
Domestic 21 (88%) 19.1B (98%) 19 (95%) 5.3B (100%)
Cross-border 3 (13%) 470M (2%) 1 (5%) -
Total 24 $19.6B 20 $5.3B

Top M&A Advisors

Financial Deals
Goldman Sachs Investment Banking Division
2
Robert W. Baird & Co., Inc.
2
Morgan Stanley
1
Legal Deals
Jones Day
1
Simpson Thacher & Bartlett LLP
1

Deal Values

buy # Total
> $1B 1 $15.4B
$100M to $1B 9 $4.0B
< $100M 3 $258M
TOTAL $19.6B
Largest Jarden Corp.
$15.4B (2015-12-14)
sell # Total
> $1B 2 $3.3B
$100M to $1B 7 $2.0B
TOTAL $5.3B
Largest Newell Brands, Inc. - Tools
$2.0B (2017-03-10)

M&A Connections

Deals %
Acquired from
PE Firm(s)
67%
6 67%
Strategic(s)
33%
3 33%
Divested to
PE Firm(s)
48%
10 48%
Strategic(s)
52%
11 52%

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