M&A Deal Summary

NASCAR Acquires International Speedway

On October 18, 2019, NASCAR acquired media company International Speedway

Acquisition Highlights
  • This is NASCAR’s 1st transaction in the Media sector.
  • This is NASCAR’s 1st transaction in the United States.
  • This is NASCAR’s 1st transaction in Florida.

M&A Deal Summary

Date 2019-10-18
Target International Speedway
Sector Media
Buyer(s) NASCAR
Deal Type Merger
Advisor(s) Saul Ewing Arnstein & Lehr (Legal)

Target

International Speedway

Daytona Beach, Florida, United States
website
International Speedway Corp. is a promoter of motorsports activities currently promoting more than 100 racing events annually as well as numerous other motorsports-related activities. International Speedway was founded in 1953 and is based in Daytona Beach, Florida.

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Buyer(S) 1

Buyer

NASCAR

Daytona Beach, Florida, United States

website


Category Company
Founded 1948
Sector Leisure
DESCRIPTION
NASCAR's corporate headquarters in Daytona Beach, Florida.
NASCAR's corporate headquarters in Daytona Beach, Florida.

NASCAR is responsible for overseeing and managing the operations of the National Association for Stock Car Auto Racing, which is a prominent motorsport organization in the United States. NASCAR organizes various racing events, including the NASCAR Cup Series, Xfinity Series, and Truck Series. It plays a vital role in coordinating races, enforcing rules, developing driver talent, and engaging with its fan base. Additionally, NASCAR maintains partnerships, sponsorships, and media rights to strengthen its presence in the American sports industry. NASCAR was formed in 1948 and is based in Daytona Beach, Florida.


DEAL STATS #
Overall 1 of 1
Sector (Media) 1 of 1
Type (Merger) 1 of 1
State (Florida) 1 of 1
Country (United States) 1 of 1
Year (2019) 1 of 1