Internet Brands - M&A Summary, Ownership, and Business Overview

Digital MediaCompany

Internet Brands M&A Summary

Internet Brands has acquired 26 companies of its own, including 1 in the last 5 years. A total of 1 acquisition came from private equity firms. It has also divested 1 asset.

Internet Brands’ largest acquisition to date was in 2017, when it acquired WebMD Health for $2.8B. Internet Brands has acquired in 14 different US states, and 2 countries. The Company’s most targeted sectors include internet software and services (66%) and digital media (12%).

Internet Brands Ownership

Who owns Internet Brands?

Internet Brands is owned by KKR and Warburg Pincus. It was acquired on June 3, 2014.

Is Internet Brands PE-backed?

Yes. Internet Brands is owned by private equity investors KKR and Warburg Pincus.

Was Internet Brands formerly PE-backed?

Yes. Internet Brands was formerly owned by 4 private investors.

Internet Brands Business Overview

Where is Internet Brands headquartered?

Internet Brands is headquartered in El Segundo, California.

What sector is Internet Brands in?

Internet Brands is a digital media company.

When was Internet Brands founded?

Internet Brands was founded in 1998.

M&A Summary

  • M&A Total Activity27
    • M&A Buy Activity26
    • M&A Sell Activity1
  • Total Sectors Invested 7
  • Total Countries Invested 2
  • M&A Buy/Sell Connections 6
  • M&A Advisors 1

Internet Brands

MH Sub I LLC

909 North Pacific Coast Highway, 11th Floor,
El Segundo, California 90245
United States,
(310) 280-4000
www.internetbrands.com

Internet Brands is an internet media company that owns and operates online media, community, and e-commerce websites in vertical markets. Internet Brands was founded in 1998 and is based in El Segundo, California.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.2/yr) # 25 - 1 - - - 26
vol $2.8B $2.8B
Sell (0.0/yr) # 1 - - - - - 1
  27

Most Recent M&A

Company Date Value Type
PulsePoint, Inc. 2021-04-29 - Add-on Acquisition
New York, New York · www.pulsepoint.com
Autodata Solutions Group 2019-04-30 - Divestiture
London, Ontario · www.autodata.net
Henry Schein One, LLC 2018-04-03 - Joint Venture
American Fork, Utah · www.henryscheinone.com
Avvo, Inc. 2018-01-11 - Add-on Acquisition
Seattle, Washington · www.avvo.com
WebMD Health Corp. 2017-07-24 2.8B USD Add-on Acquisition
New York, New York · www.wbmd.com
DentalPlans.com, Inc. 2017-07-20 - Add-on Acquisition
Plantation, Florida · www.dentalplans.com
Fodor's Travel 2016-06-21 - Divestiture
New York, New York · www.fodors.com
Auto Credit Express, Inc. 2016-06-01 - Add-on Acquisition
Auburn Hills, Michigan · www.autocreditexpress.com
Demandforce, Inc. 2016-01-15 - Divestiture
San Francisco, California · www.demandforce.com
Ngage Live Chat 2015-09-10 - Add-on Acquisition
Austin, Texas · www.ngagelive.com
View All >>

Business Unit M&A

Company Acquired Add-On/Sale Date #
WebMD Health Corp. 2017-07-24 Mercury Healthcare, Inc. 2022-06-29 17
New York, New York · www.wbmd.com Denver, Colorado · www.mercuryhealthcare.com
WebMD Health Corp. 2017-07-24 Interactivation Health Networks LLC 2021-07-20 16
New York, New York · www.wbmd.com Eau Claire, Washington · www.thewellnessnetwork.net
WebMD Health Corp. 2017-07-24 The StayWell Company 2020-03-12 15
New York, New York · www.wbmd.com Yardley, Pennsylvania · www.staywell.com
WebMD Health Corp. 2017-07-24 Jobson Healthcare Information LLC 2018-06-11 14
New York, New York · www.wbmd.com New York, New York · www.jmihealth.com

M&A by Sector

Sector Buy # Value Sell # Value
Internet Software and Services 17 (65%) - 1 (100%) -
Digital Media 3 (12%) 2.8B (100%) - -
Marketing 2 (8%) - - -
Financial Services 1 (4%) - - -
Information Services 1 (4%) - - -
Publishing 1 (4%) - - -
Software 1 (4%) - - -
Total 26 $2.8B 1 -

By Geo

State/Country Buy Value Sell Value
United States 25 2.8B - -
  California 5 - - -
  New York 3 2.8B - -
  Washington 2 - - -
  Texas 2 - - -
  Utah 1 - - -
  South Carolina 1 - - -
  Pennsylvania 1 - - -
  Ohio 1 - - -
  New Jersey 1 - - -
  Michigan 1 - - -
  Maryland 1 - - -
  Illinois 1 - - -
  Florida 1 - - -
Australia 1 - - -
Canada - - 1 -
  Ontario - - 1 -
Domestic 25 (96%) 2.8B (100%) - -
Cross-border 1 (4%) - 1 (100%) -
Total 26 $2.8B 1 -

Top M&A Advisors

Legal Deals
Simpson Thacher & Bartlett
2

Deal Values

buy # Total
> $1B 1 $2.8B
TOTAL $2.8B
Largest WebMD Health Corp.
$2.8B (2017-07-24)

M&A Connections

Deals
Acquired from
Investor(s)
4%
1 (4%)
Strategic(s)
15%
4 (15%)
Divested to
Investor(s)
100%
1 (100%)

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