M&A Deal Summary

LLYC Acquires Lambert

On February 19, 2024, LLYC acquired business services company Lambert from Charter Growth Capital Fund

Acquisition Highlights
  • This is LLYC’s 1st transaction in the Business Services sector.
  • This is LLYC’s 1st transaction in the United States.
  • This is LLYC’s 1st transaction in Michigan.

M&A Deal Summary
Date 2024-02-19
Target Lambert
Sector Business Services
Buyer(s) LLYC
Sellers(s) Charter Growth Capital Fund
Deal Type Add-on Acquisition
Advisor(s) Warner Norcross & Judd (Legal)

Target

Lambert

Grand Rapids, Michigan, United States
Lambert is an investor relations firm and a private equity communications agency. Their expertise in various industries includes manufacturing, technology, automotive, consumer, business services, and healthcare. Lambert was formed in 1998 and is based in Grand Rapids, Michigan.

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Buyer(S) 1

Buyer

LLYC

Madrid, Spain
Category Company
Founded 1995
Sector Business Services
Employees1,143
Revenue 89M EUR (2022)
DESCRIPTION

LLYC is a global corporate affairs and marketing consulting firm that partners with its clients in creativity, influence, and innovation to enhance and protect the value of their businesses, turning every day into an opportunity to grow their brands. Founded in 1995, LLYC is present in Argentina, Brazil (São Paulo and Rio de Janeiro), Brussels, Colombia, Chile, Ecuador, Spain (Madrid and Barcelona), the United States (Miami, New York, San Diego and Washington, DC), Mexico, Panama, Peru, Portugal and the Dominican Republic.

DEAL STATS #
Overall 1 of 2
Sector (Business Services) 1 of 2
Type (Add-on Acquisition) 1 of 2
State (Michigan) 1 of 1
Country (United States) 1 of 1
Year (2024) 1 of 2
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-06-27 Zeus

Valencia, Spain

Zeus is a strategic consultancy specializing in data capture, analysis, and visualization. It helps companies understand, manage, and visualize data to drive business development, always focusing on people. The company boasts experience in automotive, transportation, logistics, hospitality, tourism, retail, and marketing campaigns, with clients like Telefónica, Banco Santander, Balearia, EY, Just Eat-Take Away, and Ford España. Zeus is based in Valencia, Spain.

Buy -

Seller(S) 1

SELLER

Charter Growth Capital Fund

Investor Investor Investor Investor Investor

Category Growth Capital Firm
Founded 2019
PE ASSETS 40M USD
Size Small
Type Sector Agnostic
DESCRIPTION

DEAL STATS #
Overall 1 of 1
Sector (Business Services) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (Michigan) 1 of 1
Country (United States) 1 of 1
Year (2024) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-02-14 Malley’s Candies

Brook Park, Ohio, United States

Malley’s Candies is a manufacturer of chocolate and confectionary products. Malley’s Candies was founded in 1935 and is based in Brook Park, Ohio.

Buy -
Mergr

Product

Company

Legal