Buyout (LBO, MBO, MBI) • Education

KIRKBI Acquires BrainPOP

On October 11, 2022, family office KIRKBI acquired education company BrainPOP

Acquisition Context

This is KIRKBI’s 1st transaction in the Education sector.
This is KIRKBI’s 1st transaction in the United States.
This is KIRKBI’s 1st transaction in New York.

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M&A Deal Summary
Date	October 11, 2022
Target	BrainPOP
Sector	Education
Buyer(s)	KIRKBI
Deal Type	Buyout (LBO, MBO, MBI)

Target Company

BrainPOP

New York, New York, United States

BrainPOP is a digital education brand grounded in research and the science of learning. It has a presence in over two thirds of U.S. school districts and an estimated reach of 25M students annually, as well as an international presence. BrainPOP was founded in 1999 and is based in New York, New York.

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Buyer Overview 1

Buyer

KIRKBI

Investor

Category	Family Office
Size	Middle-Market
Type	Sector Agnostic

DESCRIPTION

KIRKBI is the Kirk Kristiansen family’s holding and investment company. The Firm looks to make long-term investments in real estate and businesses throughout Denmark, the UK, Switzerland, and Germany. KIRKBI is headquartered in Billund, Denmark.

Deal Context for Buyer	#
Overall	10 of 11
Sector: Education	1 of 1
Type: Buyout (LBO, MBO, MBI)	3 of 3
State: New York	1 of 1
Country: United States	1 of 1
Year: 2022	1 of 1

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2021-12-16	Euro Cater Svenstrup, Denmark Euro Cater is a foodservice wholesaler, offering a full range of food products for restaurants, hotels, caterers and other professional kitchens. Euro Cater was founded in 2006 and is based in Svenstrup, Denmark.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2021-12-16

Euro Cater

Svenstrup, Denmark

Euro Cater is a foodservice wholesaler, offering a full range of food products for restaurants, hotels, caterers and other professional kitchens. Euro Cater was founded in 2006 and is based in Svenstrup, Denmark.

Buy

FOLLOWING DEAL

DATE	TARGET	DEAL TYPE	VALUE
2023-07-14	Kahoot! Oslo, Norway Kahoot! is a game-based learning platform that makes it easy to create, share and play fun learning games or trivia quizzes in minutes. Kahoot! is used in a variety of settings – in K-12 and university classrooms, corporate offices, social settings, and major sporting and cultural events. Kahoot! was founded in 2012 and is based in Oslo, Norway.	Buy	Nkr17.2B

DATE

TARGET

DEAL TYPE

VALUE

2023-07-14

Kahoot!

Oslo, Norway

Kahoot! is a game-based learning platform that makes it easy to create, share and play fun learning games or trivia quizzes in minutes. Kahoot! is used in a variety of settings – in K-12 and university classrooms, corporate offices, social settings, and major sporting and cultural events. Kahoot! was founded in 2012 and is based in Oslo, Norway.

Buy

Nkr17.2B

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