Michael Serruya

Managing Director

Serruya Private Equity


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Michael Serruya Bio

Michael Serruya began his career at age twenty as one of the co-founders of Yogen Früz®. Michael was also the CEO of Coolbrands® (then home to CPG brands including Weight Watchers®, Eskimo Pie®, Tropicana® and Godiva® Ice Cream). More recently, he acted as CEO of Kahala Brands® (home to global QSR brands including Cold Stone Creamery®, Taco Time® and Blimpie Subs®). Michael has also participated on the Boards of Directors of a number of both publicly and privately traded companies including Jamba Juice Inc.® and The One Group Hospitality Inc. Michael’s entrepreneurial spirit drives his strength as an owner, partner and operator who is capable of implementing complex strategic plans to transform businesses.