Harris Interactive - M&A Summary and Business Overview

Business ServicesCompany

Harris Interactive M&A Summary

Harris Interactive has acquired 4 companies.

Harris Interactive has acquired in 2 different US states, and 3 countries. The Company’s most targeted sectors include business services (50%) and marketing (50%).

Harris Interactive Business Overview

Where is Harris Interactive headquartered?

Harris Interactive is headquartered in Rochester, New York.

What sector is Harris Interactive in?

Harris Interactive is a business services company.

M&A Summary

  • M&A Total Activity4
    • M&A Buy Activity4
  • Total Sectors Invested 2
  • Total Countries Invested 3

Harris Interactive, Inc.

60 Corporate Woods,
Rochester, New York 14623
United States,
www.harrisinteractive.com

Harris Interactive, Inc. operates as a market research, polling, and consulting firm. The company provides Internet-based and traditional market research and polling services, which include qualitative and quantitative research, service bureau research, and long-term tracking studies. It conducts various types of custom research, including customer satisfaction surveys, market share studies, new product introduction studies, brand recognition studies, reputation studies, and ad concept testing. Harris Interactive involves in the design, execution, and maintenance of custom and online tracking studies for clients in various industries.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.0/yr) # 4 - - - - - 4
Sell (0.0/yr) # - - - - - - 0
  4

Most Recent M&A

Company Date Value Type
Harris/Decima, Inc. 2007-08-16 - Add-on Acquisition
Ottawa, Ontario · www.harrisdecima.ca
Wirthlin Worldwide LLC 2004-09-01 - Add-on Acquisition
Grand Rapids, Michigan
Total Research Corp 2001-11-02 - Add-on Acquisition
Princeton, New Jersey
Harris Interactive Japan Ltd. 2001-09-24 - Add-on Acquisition
Tokyo, Japan
View All >>

Business Unit M&A

Company Acquired Add-On/Sale Date #
Wirthlin Worldwide LLC 2004-09-01 Technology Sciences Group, Inc. 2017-09-04 1
Grand Rapids, Michigan Washington, District of Columbia · www.tsgusa.com

M&A by Sector

Sector Buy # Value Sell # Value
Business Services 2 (50%) - - -
Marketing 2 (50%) - - -
Total 4 - - -

By Geo

State/Country Buy Value Sell Value
United States 2 - - -
  New Jersey 1 - - -
  Michigan 1 - - -
Canada 1 - - -
  Ontario 1 - - -
Japan 1 - - -
Domestic 2 (50%) - - -
Cross-border 2 (50%) - - -
Total 4 - - -

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