GumGum - M&A Summary and Business Overview

MarketingCompany

GumGum M&A Summary

GumGum has acquired 2 companies, including 2 in the last 5 years.

GumGum has acquired in 1 US state, and 2 countries. The Company’s most targeted sectors include marketing (100%).

GumGum Business Overview

Where is GumGum headquartered?

GumGum is headquartered in Santa Monica, California.

What sector is GumGum in?

GumGum is a marketing company.

When was GumGum founded?

GumGum was founded in 2008.

M&A Summary

  • M&A Total Activity2
    • M&A Buy Activity2
  • Total Sectors Invested 1
  • Total Countries Invested 2

GumGum

GumGum, Inc.

1314 7th Street, 4th Floor,
Santa Monica, California 90401
United States,
(310) 260-9666
www.gumgum.com

GumGum is a global technology and media company specializing in contextual intelligence. The company has applied its proven machine learning expertise to extract value from digital content for the advertising and sports industries. For advertisers, gumgum offers a full suite of pioneering future-proof solutions. The company’s contextual advertising engine, Verity, comprehends the meaning of a text, images, and video online, allowing marketers to safely and precisely place ads where people are most engaged. GumGum was founded in 2008 and is based in Santa Monica, California. ‍


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.4/yr) # - - 2 - - - 2
Sell (0.0/yr) # - - - - - - 0
  2

Most Recent M&A

Company Date Value Type
Playground xyz Holdings Pty Ltd. 2021-12-16 - Add-on Acquisition
New York, New York · www.playground.xyz
JustPremium B.V. 2021-08-10 - Add-on Acquisition
Schiphol-Oost, Netherlands · www.justpremium.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Marketing 2 (100%) - - -
Total 2 - - -

By Geo

State/Country Buy Value Sell Value
Netherlands 1 - - -
United States 1 - - -
  New York 1 - - -
Domestic 1 (50%) - - -
Cross-border 1 (50%) - - -
Total 2 - - -

Company Summary

SECTOR

Marketing

Established

2008

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