M&A Deal Summary

GoDaddy Acquires Apptix - Public Cloud Customer Division

On September 9, 2015, GoDaddy acquired internet software and services company Apptix - Public Cloud Customer Division from Apptix for 23M USD

Acquisition Highlights
  • This is GoDaddy’s 10th transaction in the Internet Software and Services sector.
  • This is GoDaddy’s 6th largest (disclosed) transaction.
  • This is GoDaddy’s 11th transaction in the United States.

M&A Deal Summary
Date 2015-09-09
Target Apptix - Public Cloud Customer Division
Sector Internet Software and Services
Buyer(s) GoDaddy
Sellers(s) Apptix
Deal Type Divestiture
Deal Value 23M USD

Target

Apptix - Public Cloud Customer Division

United States
Apptix - Public Cloud Customer Division is a provider of cloud services for website hosting.

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Buyer(S) 1

Buyer

GoDaddy

Scottsdale, Arizona, United States

website

Category Company
Founded 1997
Sector Internet Software and Services
Employees6,621
Revenue 3.3B USD (2020)
DESCRIPTION
GoDaddy's corporate headquarters in Scottsdale, Arizona.
GoDaddy's corporate headquarters in Scottsdale, Arizona.

GoDaddy is a provider software and tools for consumers and businesses. GoDaddy's software solutions include a variety of domain name registration plans, website design and hosting packages, and cloud-based solutions. Specific products include SSL Certificates, Domains by Proxy private registration, ecommerce website hosting, blog software, search engine optimization utilities, email marketing tools, website design services, website security software and online storage solutions. GoDaddy was formed in 2014 and is based in Scottsdale, Arizona.

DEAL STATS #
Overall 11 of 26
Sector (Internet Software and Services) 10 of 23
Type (Divestiture) 2 of 4
Country (United States) 11 of 20
Year (2015) 3 of 4
Size (of disclosed) 6 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-04-10 Elto

San Francisco, California, United States

Elto a marketplace that helped connect business owners and other non-technical people to web developers who could help them establish and improve their web presence.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2015-12-07 Worldwide Media - Domain Name Portfolio

United States

Worldwide Media - Domain Name Portfolio consists of approximately 70,000 domain names, including 373.com, Faculty.com, CarAuctions.com, and iBill.com. It also includes names targeted at small businesses such as BikeRentals.com, EventPlanning.co, and KitchenChef.com.

Buy -

Seller(S) 1

SELLER

Apptix

Herndon, Virginia, United States

website

Category Company
Founded 1997
Sector Information Technology
Employees119
Revenue 34M USD (2015)
DESCRIPTION

Apptix, Inc. is a provider of managed and hosted business communication, collaboration, compliance & security, and infrastructure solutions to mid-market and enterprise customers and blue chip channel partners.

DEAL STATS #
Overall 1 of 1
Sector (Internet Software and Services) 1 of 1
Type (Divestiture) 1 of 1
Country (United States) 1 of 1
Year (2015) 1 of 1
Size (of disclosed) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2006-09-11 mi8

Herndon, Virginia, United States

Mi8 Corporation operates as an on-demand applications provider. The company offers hosted SharePoint services; anti-virus/anti-spam services, including spam protection, anti-virus, and content filtering; and mobile services, such as mobile service for BlackBerry devices and Exchange ActiveSync for Windows mobile devices.

Buy $21M
Mergr

Product

Company

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