Add-on Acquisition • Food

General Mills Acquires Gardetto s Bakery

On August 13, 1999, General Mills acquired food company Gardetto s Bakery

Acquisition Context
  • This is General Mills’ 2nd transaction in the Food sector.
  • This is General Mills’ 3rd transaction in the United States.
  • This is General Mills’ 1st transaction in Wisconsin.

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M&A Deal Summary

Date August 13, 1999
Target Gardetto s Bakery
Sector Food
Buyer(s) General Mills
Deal Type Add-on Acquisition

Target Company

Gardetto s Bakery

Milwaukee, Wisconsin, United States
Gardetto's Bakery Inc. is a producer of baked snack mixes and flavored pretzels across the US.
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Buyer Overview 1

Buyer

General Mills

Minneapolis, Minnesota, United States

Category Company
Founded 1866
Sector Food
Employees34,000
Revenue 19.9B USD (2024)
DESCRIPTION
Entrance to General Mills' corporate headquarters in Minneapolis.
Entrance to General Mills' corporate headquarters in Minneapolis.

General Mills is a multinational manufacturer and marketer of branded consumer foods sold through retail stores. The Company is also a supplier of branded and unbranded food products to the foodservice and commercial baking industries. General Mills' portfolio includes a wide range of well-known brands such as Cheerios, Yoplait, Betty Crocker, Pillsbury, Haagen-Dazs, Annie's Homegrown, and Nature Valley, among others. The company's products encompass various categories, including cereals, yogurt, snack bars, meal kits, ready-to-eat meals, and frozen desserts. General Mills was founded in 1866 and is based in Minneapolis, Minnesota.


Deal Context for Buyer #
Overall 3 of 21
Sector: Food 2 of 19
Type: Add-on Acquisition 3 of 17
State: Wisconsin 1 of 1
Country: United States 3 of 17
Year: 1999 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
1999-01-15 Lloyd s Barbeque Co.

St. Paul, Minnesota, United States

Lloyd's Barbeque Company, L.L.C. produces barbecue ribs mixed with its barbeque sauce. The company offers pork and beef barbecue ribs; and shredded barbecue chicken, pork, and beef products. The company was founded in 1978 and is based in St. Paul, Minnesota. As of April 4, 2005, Lloyd's Barbeque Company is a subsidiary of Hormel Foods Corp.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
1999-12-16 Small Planet Foods

Sedro-Woolley, Washington, United States

Small Planet owns the Cascadian Farm brand of organic frozen fruits, vegetables and juices, entrees and pickled foods. It also owns the Muir Glen line of organic canned tomatoes, pasta sauces, salsa and condiments. Small Planet has about 90 employees.

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