M&A Deal Summary

Eventbrite Acquires Ticketfly

On June 9, 2017, Eventbrite acquired internet software and services company Ticketfly from Pandora Media for 200M USD

Acquisition Highlights
  • This is Eventbrite’s 5th transaction in the Internet Software and Services sector.
  • This is Eventbrite’s largest (disclosed) transaction.
  • This is Eventbrite’s 2nd transaction in the United States.
  • This is Eventbrite’s 2nd transaction in California.

M&A Deal Summary
Date 2017-06-09
Target Ticketfly
Sector Internet Software and Services
Buyer(s) Eventbrite
Sellers(s) Pandora Media
Deal Type Divestiture
Deal Value 200M USD

Target

Ticketfly

San Francisco, California, United States
website
Ticketfly is a technology company reimagining the live event experience for promoters and fans. Its ticketing, digital marketing, and analytics software helps promoters book top talent, sell more tickets, and increase in-venue revenue, while its consumer tools help fans find and purchase tickets to great events. Ticketfly was formed in 2008 and is headquartered in San Francisco, California.

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Buyer(S) 1

Buyer

Eventbrite

San Francisco, California, United States

website

Category Company
Founded 2008
Sector Internet Software and Services
Employees881
Revenue 187M USD (2021)
DESCRIPTION

Eventbrite is an online ticket platform for live experiences that allows people to find and create events. Organizers use Eventbrite to boost ticket sales, promote and manage events, handle onsite operations, and analyze results across multiple sales channels. Founded in 2006, the company has 11 offices in eight countries. Eventbrite was founded in 2008 and is based in San Francisco, California.

DEAL STATS #
Overall 6 of 8
Sector (Internet Software and Services) 5 of 7
Type (Divestiture) 1 of 1
State (California) 2 of 2
Country (United States) 2 of 2
Year (2017) 2 of 2
Size (of disclosed) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-01-31 Ticketscript

London, United Kingdom

Ticketscript Ltd. is a self service ticketing provider through online, mobile and social networks. Ticketscript Ltd. was established in 2006 and is headquartered in London, England.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-04-19 Ticketea S.L.

Madrid, Spain

Ticketea S.L. is a ticketing provider. Ticketea helps people easily find and purchase tickets to a variety of live experiences, including festivals, concerts, and performing arts shows. Ticketea S.L. was founded in 2009 and is based in Madrid, Spain.

Buy -

Seller(S) 1

SELLER

Pandora Media

Oakland, California, United States

website

Category Company
Founded 2000
Sector Digital Media
Employees2,219
Revenue 1.5B USD (2017)
DESCRIPTION
Entrance to Pandora's headquarters in downtown Oakland, California.
Entrance to Pandora's headquarters in downtown Oakland, California.

Pandora Media, Inc. is an Internet radio recommendation service provider, which offers a personalized experience for each of its listeners. Pandora Media has developed a form of radio that uses intrinsic qualities of music to create stations and adapts playlists in real-time based on the individual feedback of each listener. Pandora Media, Inc. was established in 2000 and is headquartered in Oakland, California.

DEAL STATS #
Overall 1 of 1
Sector (Internet Software and Services) 1 of 1
Type (Divestiture) 1 of 1
State (California) 1 of 1
Country (United States) 1 of 1
Year (2017) 1 of 1
Size (of disclosed) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-11-16 Rdio

San Francisco, California, United States

Rdio is a provider of streaming music services. The Company was formed in 2008 and is based in San Francisco.

Buy $75M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-03-21 Adswizz S.A.

Brussels, Belgium

Adswizz S.A. is a provider in digital audio ad technology, that specializes in providing digital audio advertising services. Adswizz S.A. was founded in 2008 and is based in Brussels, Belgium.

Buy -
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