Diageo - M&A Summary and Business Overview

BeveragesCompany

Diageo M&A Summary

Diageo has acquired 20 companies, including 7 in the last 5 years. A total of 2 acquisitions came from private equity firms. It has also divested 4 assets.

Diageo’s largest acquisition to date was in 2011, when it acquired Mey Icki Sanayi ve Ticaret A.S. for $2.1B. It’s largest disclosed sale occurred in 2000, when it sold The Pillsbury Company to General Mills for $10.5B. Diageo has acquired in 5 different US states, and 10 countries. The Company’s most targeted sectors include beverages (90%) and business services (6%).

Diageo Business Overview

Where is Diageo headquartered?

Diageo is headquartered in London, United Kingdom.

What is Diageo’s revenue?

Diageo disclosed revenue of 15,452M GBP for 2022 and 12,733M GBP for 2021.

How many employees does Diageo have?

Diageo has 28,000 employees.

What sector is Diageo in?

Diageo is a beverages company.

When was Diageo founded?

Diageo was founded in 1886.

M&A Summary

  • M&A Total Activity23
    • M&A Buy Activity19
    • M&A Sell Activity4
  • Total Sectors Invested 3
  • Total Countries Invested 10
  • M&A Buy/Sell Connections 8
  • M&A Advisors 2

Diageo

Diageo plc

16 Great Marlborough Street Park Royal,
London, W1F 7HS
United Kingdom,
+44 20 7947 9100
www.diageo.com

Diageo is a global producer of beverages. The Company offers a collection of beverage alcohol brands across spirits, beer and wine. Diageo was founded in 1886 and is based in London, the United Kingdom.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (1.4/yr) # 12 3 2 2 - - 19
vol $3.4B $3.4B
Sell (0.2/yr) # 3 - - 1 - - 4
vol $13.4B $134M $13.5B
  23

Most Recent M&A

Company Date Value Type
Vivanda, Inc. 2022-06-30 - Add-on Acquisition
Baltimore, Maryland · www.vivanda.com
Picon 2022-05-10 134M EUR Divestiture
, France
21Seeds, Inc. 2022-03-31 - Add-on Acquisition
San Francisco, California · www.21seeds.com
Mezcal Unión 2021-08-10 - Add-on Acquisition
Oaxaca, Mexico · www.mezcalunion.com
Far West Spirits LLC 2021-03-08 - Add-on Acquisition
Midland, Texas · www.loneriverbevco.com
Chase Distillery Ltd. 2020-10-26 - Add-on Acquisition
Hereford, United Kingdom · www.chasedistillery.co.uk
Aviation American Gin 2020-08-17 - Divestiture
New York, New York · www.aviationgin.com
Davos Brands LLC 2020-08-17 - Add-on Acquisition
New York, New York · www.davosbrands.com
Casamigos Spirits Co. (Casamigos Tequila) 2017-06-21 700M USD Add-on Acquisition
Los Angeles, California · www.casamigostequila.com
United National Breweries (SA) (Pty) Ltd. 2015-04-02 - Add-on Acquisition
Midrand, South Africa
View All >>

Business Unit M&A

Company Acquired Add-On/Sale Date #
Davos Brands LLC 2020-08-17 Aviation American Gin 2020-08-17 1
New York, New York · www.davosbrands.com New York, New York · www.aviationgin.com

M&A by Sector

Sector Buy # Value Sell # Value
Beverages 17 (89%) 3.4B (100%) 2 (50%) 734M (5%)
Business Services 1 (5%) - - -
Internet Software and Services 1 (5%) - - -
Food - - 1 (25%) 10.5B (78%)
Restaurants - - 1 (25%) 2.3B (17%)
Total 19 $3.4B 4 $13.5B

By Geo

State/Country Buy Value Sell Value
United States 9 805M 2 12.8B
  California 4 805M - -
  New York 2 - - -
  Texas 1 - - -
  Massachusetts 1 - - -
  Maryland 1 - - -
  Minnesota - - 1 10.5B
  Florida - - 1 2.3B
Mexico 2 - - -
United Kingdom 1 - 1 600M
Brazil 1 249M - -
China 1 - - -
Ethiopia 1 225M - -
France - - 1 134M
Namibia 1 - - -
South Africa 1 - - -
Tanzania 1 - - -
Turkey 1 2.1B - -
Domestic 1 (5%) - 1 (25%) 600M (4%)
Cross-border 18 (95%) 3.4B (100%) 3 (75%) 12.9B (96%)
Total 19 $3.4B 4 $13.5B

Top M&A Advisors

Financial Deals
UBS Investment Bank
1
Morgan Stanley
1

Deal Values

buy # Total
> $1B 1 $2.1B
$100M to $1B 4 $1.3B
TOTAL $3.4B
Largest Mey Icki Sanayi ve Ticaret A.S.
$2.1B (2011-08-24)
sell # Total
> $1B 2 $12.8B
$100M to $1B 2 $734M
TOTAL $13.5B
Largest The Pillsbury Company LLC
$10.5B (2000-07-17)

M&A Connections

Deals
Acquired from
Investor(s)
5%
1 (5%)
Strategic(s)
11%
2 (11%)
Divested to
Investor(s)
25%
1 (25%)
Strategic(s)
75%
3 (75%)

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