Riddle & Bloom - Ownership and Business Overview

Riddle & Bloom specializes in helping brands connect with the Next Generation consumer. A leader in college consumer marketing over the last ten years, the agency’s new identity reflects its deepening mission to help the world’s leading brands understand and engage with the most puzzling, hardest-to-influence consumers: high schoolers, college students, and young professionals. Riddle & Bloom brings an integrated approach of behavioral insights and unmatched access to these audiences through, experiential marketing, digital strategy, activations and ecommerce solutions, and exclusive partnerships to the market, to help leading brands understand and engage with today’s next wave of consumers nationwide. Through its exclusive industry partnerships with NACA, NACAS and NIRSA, Riddle & Bloom has a network encompassing more than 1,000 colleges and universities, extending to post college Millennials and younger Gen Zs. Clients have included major brands in the Technology, Retail, QSR, Personal Care, Ride Sharing, Banking and Finance, Food and Snacks, Music, Gaming, Wireless and Apparel industries.