M&A Deal Summary

Caesars Entertainment Acquires ZeroFlucs

On July 5, 2024, Caesars Entertainment acquired internet software and services company ZeroFlucs

Acquisition Highlights
  • This is Caesars Entertainment’s 1st transaction in the Internet Software and Services sector.
  • This is Caesars Entertainment’s 1st transaction in Australia.

M&A Deal Summary
Date 2024-07-05
Target ZeroFlucs
Sector Internet Software and Services
Buyer(s) Caesars Entertainment
Deal Type Add-on Acquisition

Target

ZeroFlucs

Newstead, Australia
ZeroFlucs is a provider of cutting-edge software that enables sports betting operators to augment their pricing offerings while leveraging their existing data sources and relationships. ZeroFlucs is based in Newstead, Australia.

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Buyer(S) 1

Buyer

Caesars Entertainment

Reno, Nevada, United States
Category Company
Founded 1937
Sector Leisure
Employees51,000
Revenue 11.5B USD (2023)
DESCRIPTION

Caesars Entertainment is a casino entertainment company that owns and operates twenty-six properties in twelve states, including Colorado, Florida, Illinois, Indiana, Iowa, Louisiana, Mississippi, Missouri, Nevada, New Jersey, and Ohio. In aggregate, Eldorado’s properties feature approximately 23,000 slot machines and VLTs and approximately 650 table games, and over 12,000 hotel rooms. Caesars Entertainment was incorporated in 1937 and is headquartered in Reno, Nevada.

DEAL STATS #
Overall 6 of 6
Sector (Internet Software and Services) 1 of 1
Type (Add-on Acquisition) 5 of 5
Country (Australia) 1 of 1
Year (2024) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-12-23 Eldorado Resort Casino Shreveport

Shreveport, Louisiana, United States

Eldorado Resort Casino Shreveport is a provider of exceptional guest service, a dynamic gaming product, award-winning dining, exciting entertainment and premier accommodations.

Sell $140M
Mergr

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